Sunday, September 07 - 2008

Dubai property market gets first taste of Emaar's Marina Promenade

Following the success of their exclusive Abu Dhabi launch of Marina Promenade earlier this month, Emaar Properties have opened up the luxury waterfront project to the Dubai property market.

  • United Arab Emirates: Tuesday, March 14 - 2006 at 13:26
  • PRESS RELEASE


Marina Promenade.
Marina Promenade.

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The six high-end residential towers offer upscale community living in a Riviera environment. Centred at the widest bay of the Marina, stretching for more than 300 metres, Marina Promenade offers great views of the waterfront as well as an impressive array of facilities. Located within close proximity to yachts, boardwalks, shops, restaurants and at the centre of Dubai Marina's vibrant lifestyle, Marina Promenade is set to add a new dimension to the Dubai property market.

'Interest in these exclusive waterfront apartments has been tremendous. The Riviera lifestyle is as popular today as when Emaar first launched the Marina in October 2000. Since then Dubai Marina has thrived and has grown to become one of Dubai's premier lifestyle options and leisure destinations,'



said Bahiya Kayed, Assistant Director of Sales, Emaar Properties.

The decision to make Marina Promenade available in Dubai coincides with the temporary relocation of Emaar's Dubai Marina Sales Centre to the Emirates Living Sales Centre within Building 1 of Emaar's Business Park. The new Dubai Marina Sales Centre will be located near the Al Majara towers within the heart of the Marina and is due to open within the next few months where it will sport a new look to showcase waterfront living.




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About Emaar Properties PJSC:
Emaar Properties, the Dubai-based Public Joint Stock Company and No, 1 real estate company in the world, is listed on the Dubai Financial Market and is part of the Dow Jones Arab Titans Index. The company recently announced that its net profits for the year ended 31 December, 2005 climbed 180 per cent, to a record AED 4.731 billion (US$1.288 billion). The figures represent a substantial increase on the AED 1.691 billion (US$460 million) for the year 2004.

The company has witnessed tremendous growth since its inception in 1997 and boasts a rapidly growing tenant base with more than 13,000 homes handed over to satisfied customers to date. Currently, it has several major real estate projects under various stages of development in Dubai including Arabian Ranches, Dubai Marina, Emirates Hills, The Views, The Meadows, The Springs, The Lakes and The Greens. The company also owns and manages the Gold and Diamond Park.

Emaar has started construction on its most ambitious project to date, the Burj Dubai, which comprises the Burj Dubai - the tallest tower in the world when completed in 2008, The Dubai Mall, Burj Dubai Boulevard, The Lofts, The Old Town, The Old Town Island, The Residences, Burj Views, man-made lakes, landscaped parks and gardens. The company has joint ventures and projects across the region covering Saudi Arabia, Egypt, Syria, Morocco, India and Pakistan.

Last year the award winning property developer announced plans to aggressively expand the retail sector with investments of over AED 15 billion (US$4 billion) to develop approximately 100 malls in the mega emerging markets of the Middle East, North Africa and the Indian subcontinent. In addition, Emaar has teamed up with Giorgio Armani S.p.A to build and manage 10 Armani hotels and resorts across the world; an Armani hotel will feature in Emaar's flagship Burj Dubai tower. Recently the company also announced plans to expand its investments into the education and healthcare business. The education initiative will involve the establishment of international schools in the MENA region and India which will offer premium quality education and an integrated curriculum for students ranging from kindergarten to tertiary levels. Emaar's healthcare diversification will see the company invest around AED 18.35 billion (US$5 billion) over the next decade in the MENA and South Asia markets with the construction of hospitals, clinics and medical centres and the investment in the provision of world-class healthcare services.

While continuing to actively pursue expansion in its core business of innovative, high quality real estate development, Emaar has diversified into related business lines to further build value for its 59,000 shareholders, which includes the Government of Dubai. Emaar owns and manages EMRILL, a joint venture with the UK-based Carillion which provides innovative property and facilities management services. Emaar also holds 30 per cent equity in Dubai Bank, focused on retail and commercial banking and is the majority shareholder in Amlak Finance, UAE's leading Islamic home financing company. For further information, please visit www.emaar.com.

For further information, please contact:
Kelly Home / Linsey Worgan
ASDA'A Public Relations
Exclusive Affiliate of Edelman PR Worldwide in Middle East & North Africa
Tel: (+971 4) 335 5969; Fax: (+971 4) 335 6080
Anne-Birte Stensgaard Posted by Anne-Birte Stensgaard, Senior News Editor
Tuesday, March 14 - 2006 at 13:26 UAE local time (GMT+4)

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