• HSBC

Masafi selects CONTROL® as budgeting and planning solution platform

  • United Arab Emirates: Thursday, March 16 - 2006 at 10:38
  • PRESS RELEASE

Masafi Mineral Water Company LLC, the region's leading producer of pure natural mineral water, recently selected CONTROL® to streamline and effectively manage the performance of its business in the Middle East.

CONTROL® is a cost-effective, highly-scaleable, one-stop tool for handling every aspect of business performance management -- planning, modelling, budgeting, forecasting, analysis, consolidation, score-carding and reporting. A product from KCI Computing-USA, CONTROL® is being exclusively marketed and resold in the Middle East by Summit Solutions.

In his comments on the association with Masafi, Mr. Benstan Stephen, Summit's VP (Operations), said:
"Organizations in the Middle East are becoming increasingly professional in managing their business performance in terms of budgeting, planning, forecasting and reporting. They no longer are happy with the ad-hoc solutions or time-consuming methods. Automation and streamlining of business performance has become imperative for larger organizations to remain competitive. Having established the specific needs of Masafi, we are sure that CONTROL® product will live up to their expectations."


At Masafi, CONTROL® implementation will ensure that the flow of Masafi's corporate strategy and translation of that to operations plan are completely in its control.

On the selection of CONTROL®, Ashraf Abushady, General Manager, Masafi, said: "Masafi is happy to partner with Summit Solutions for the implementation of CONTROL®. The choice of CONTROL® comes in line with our strategic move towards becoming a total FMCG company."

He added: "The implementation of CONTROL® is part of our plan to adopt best practices and streamlined operations, which in turn will help boost business efficiencies at Masafi, further leveraging on our regional presence."

The automated and streamlined corporate budgeting and planning processes will span sales, finance, BOM, operations and HR departments, improving the overall efficiency and accuracy of planning, budgeting, forecasting and reporting.
 
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Notes and Media Contacts »

About CONTROL®:
CONTROL®, a product from KCI Computing-USA, is a cost effective, highly scaleable, one-stop tool for handling every aspect of business performance management - planning, modeling, budgeting, forecasting, analysis, consolidation, score-carding and reporting. CONTROL® is a single product with comprehensive, unified, end-to-end financial management capabilities. Being a product that evolved over the last 25 years, CONTROL® is one of the most stable, robust software products with rich functionality and intuitive user interface - making it one of the best BPM products in the market.

CONTROL® combines the familiarity of MS-Excel & Web browser with world-class relational database technology and the best, most comprehensive financial management methodologies in one unified tool. It integrates functions, processes and data regardless of complexity, scale or geography like no other software.

About Summit Solutions:
Summit Solutions provides consultancy and solutions for corporate governance. The solution areas include budgeting & planning, business performance management, financial risk management and asset-liability management.

About Masafi:
Masafi, the leading producer of pure natural mineral water in the Gulf, was established in 1976 with a paid-up capital of approximately five and half million dollars. As a unique brand that has been holding the market leadership for the past 29 years, Masafi has today become a generic name for mineral and bottled water in the entire Gulf region. It has acquired this status symbol by providing world-class products known for their pure natural freshness.
Masafi's popularity in the region is largely due to its commitment to delivering superior quality products. Masafi's strict adherence to international quality standards has been well rewarded. Masafi was the first recipient of the ISO 9002 certification in the region and awarded the ISO 9001:2000 certification for developing and maintaining a high standard Quality Management System. The company was also awarded the HACCP (Hazard Analysis Critical Control Points) certification.
http://www.masafi.com

Summit's Contact Information:
Summit Solutions, PB No: 115961
Dubai, UAE
Ph: +971-4-2833568
Fax: +971-4-2831303
contact@summit-me.com

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