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Commenting on the agreement, Florian Lauterbach, President Sales & Marketing, for Lumin Visual Technologies AG said, 'Lumin Visual Technologies AG is happy to announce an exclusive Distribution Partnership with MultiSell Technology Middle East FZCO for the Middle East. Multisell will be in charge for introducing the Lumin Display products in the Arabian markets and develop a reseller network in the area, as well as establishing Lumin as the major screen brand in the Middle East.'
Lumin is the leading manufacturer of high quality projection screens in Europe offering an extensive range of projection screens for both rear and front projection. Lumin products are used in such diverse applications as conference rooms, control room environments, Point-of-sale and Point-of-Information or Home Cinema applications.
'The Lumin tie-up has been in the pipeline for quite some time now and we are very optimistic about our collaborate future as a leading provider for high-end screen technologies in the middle-east. We believe professional clients as well as consumers with high requirements for image quality such as HDTV is a growing niche market.'
Added David Holm-Glad, Managing Director, MultiSell Technology Middle East FZCO.
Together with Multisell, the success of the Lumin products will now be extended to the Arabian markets. Both companies agreed on an extensive exclusive cooperation covering all important areas regarding sales, marketing and logistics of the Lumin products.
Stating on the Agreement, Mohamed El Omari Managing Partner of Multisell said, 'We are delighted to have formed this affiliation with Lumin. Working with an established world leading manufacturer of innovative projection screens allow us to improve our ability to provide solutions with spectacular display quality and ensure our position as leader in projection technology.'
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Posted by Anne-Birte Stensgaard, Senior News Editor
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