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Khoury rejoins AEME after 5 successful years as Chief Executive Officer of Amex (Saudi Arabia) Limited (ASAL), AEME's sister company; where he was responsible for establishing and managing a new Card and Merchant business for American Express in the Kingdom of Saudi Arabia. Previously, Khoury held various leadership positions in AEME including Marketing, Business Planning, Loyalty, Sales and Country Management.
Khoury will be based in Cairo and shall be responsible for the development and general management of the American Express Card and Merchant business in Egypt and North African Countries. This includes driving the growth of the American Express card market share in Egypt; developing and launching new, innovative and locally relevant card Products; and growing the merchant business across all inbound destination markets in North Africa, by ensuring the American Express Card is widely welcomed at all leading establishments, whilst utilizing state of the art technologies and telecommunications systems.
Mr. Trevor Strokes, President & CEO of American Express Middle East, commented:
"Mazin is widely recognized as a highly capable and well-rounded business executive in the Card Business, with a proven track record in general management and leadership within American Express. His experience in a business start-up and strong will and ability to win, make him the ideal person to represent and drive the American Express business in Egypt and North Africa."
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Posted by Anne-Birte Stensgaard, Senior News Editor
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