The web site allows clients to book panels and monitors their campaigns through secure individual servers. It represents just one of Diyar Outdoor's many innovative strategies for doing business in Iraq.
The agency will be setting up a booth and presentation for companies looking to penetrate the Iraqi market.
"The major players are gathering in Dubai," said Nabil Hijazin, managing director of Diyar Outdoor.
"This is a real opportunity to introduce Diyar Outdoor to the advertising world."
Diyar Outdoor is an Iraqi agency that opened in the spring of 2003, specializing in outdoor and retail signage. The company is based in Baghdad, with a branch in Basra and a sales office in neighboring Amman, Jordan.
Diyar Outdoor offers a variety of outdoor advertising media, including an expanding network of 4x3, 8x3, 12x3 and 15x5 panels, covering Baghdad, Basra, Karabala and Diwaniya. With more than a dozen full-time employees and growing, Diyar Outdoor is setting a new standard for advertising in one of the most underexposed emerging markets in the world.


Posted by Anne-Birte Stensgaard, Senior News Editor



