Ashraf Safei appointed as new Sales and Marketing Director for The Al Sondos Suites by Le Meridien and Dar Al Sondos Apartment Hotel

Since the opening of Al Sondos three years ago, it has stood out for its outstanding dedication to service, luxury, comfort and convenience and it continues to grow at an exceptional rate. Safei brings over 20 years of experience in the hotel industry, both in U.A.E (Dubai, Abu Dhabi & Sharjah) and his native country, Egypt, to Al Sondos Suites. "I am very excited to be joining the team at Al Sondos Suites by Le Meridien and look forward to being a part of Dubai's premiere business boutique hotel."

"As the regional hotel sector sets to expand dramatically over the next few years, the development of boutique establishments, catering to the specialized needs of visitors, is and will be experiencing an increase in demand," added Safei. "The Al Sondos Suites has effectively acted as a benchmark of quality for upcoming boutique hotels in the emirate."

Safei has also completed several management courses, including HR Management, Marketing communication, and Financial Management and Customer relations.

The Al Sondos Suites by Le Méridien, owned by Dr Ghassan Khawaja, Chairman of the Al Sondos Group, which owns the Dar Al Sondos Apartment Hotels and Al Sondos Tower, is a leading business boutique hotel in Dubai, located directly across from the Deira City Center. Its location is only five minutes from Dubai International Airport. Conveniently located in the heart of Dubai's business district and being equipped with up to date technology facilities, including Wi-fi technology throughout, fully equipped business facilities and sought after meeting rooms, has made it one of the most popular choices for business travellers looking for comfort and convenience.

"We are very happy to welcome Mr Safei to our team," said Amal Benzari, General Manager, Al Sondos Suites.

"His long-term experience in the hotel industry, as well as his fresh insight and ideas will be of a great advantage to establishing the Al Sondos Suites and Dar Al Sondos Apartments as a premier location for Gulf businessmen and their families."