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Saturday, November 28 - 2009

Better Homes launches publishing division

  • United Arab Emirates: Sunday, April 09 - 2006 at 16:43
  • PRESS RELEASE

Better Homes, the region's premier real estate agency, has launched a publishing division to meet the increasing demand for high quality, easy to read information for people involved or interested in the property market.

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  • Property Listings and Better Living target niche sectors with joint circulation of 45,000
    Property Listings and Better Living target niche sectors with joint circulation of 45,000
The new publishing division has established two titles - Property Listings and the new Better Living. Both publications are distributed free-of-charge to Better Homes (BH) managed properties and all new BH customers. "With Better Living and Property Listings we have responded to our clients' requests for specific information regarding real estate availabilities and lifestyle issues. Our clients have turned to us time and again for facts on available property and quality services in Dubai, which prompted us to consolidate our substantial knowledge of the property sector and the city life into these two publications," said Ryan Mahoney, managing director of Better Homes.

Property Listings, launched in September 2005, has become a respected property guide amongst residents and investors. 15,000 copies of this monthly publication are circulated through a distribution network including supermarkets, book shops and gas stations. The publication features a user-friendly colour-coded format to list all the available Better Homes properties. The guide makes it easier for investors, prospective home buyers, people relocating or moving and other interested parties to choose their dream property from over 12,000 options that fall under Better Homes' management.

Better Living is the answer to our clients' countless requests for advice on the best places to visit and the best services to use in Dubai. Launched recently, the bi-annual publication has an initial distribution of 30,000 and is available for a retail price of Dh30/- in supermarkets, gas stations and book shops. It will also be distributed free amongst the customers of leading institutions such as HSBC Bank and Allied Pickford. The editorial content of Better Living focuses on lifestyle services in Dubai and includes an indexed discount guide to activities, education, interior design, banking, health care, shops amongst several others. It also offers a number of discount shopping coupons providing added value to its readers. The title also provides information about Better Homes's short-term leasing scheme, popular amongst visiting businessmen and holidaymakers who are increasingly flocking to Dubai.

"We are committed to making living in Dubai easier for new residents and better for the existing residents and visitors. Our publishing division adds a new dimension to the Better Homes' offering and reinforces our desire to continually improve the level of service within the property market," added Mahoney.
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About Better Homes

Leading the way in Dubai real estate for over 20 years, Better Homes is one of the UAE's foremost real estate companies; selling, leasing and managing more properties than any other agency in the Gulf. Better Homes is one of the most respected names in the Middle East with a reputation for professional care and expertise.

From a one woman company, today Better Homes employs around 300 fully trained and certified real estate professionals. Its range of services has grown from leasing to sales, property management and consultancy. Its Project Sales & Marketing Division has forged exclusive agreements with several of the world's top developers and landlords, giving it a distinct advantage in the variety and number of its real estate offerings.

Better Homes has pioneered many new concepts in the market. Amongst these, the concept of short-term rentals for business or vacation and an innovative online property search facility that offers real-time property listings by type, price and location. With a dynamic management team, solid reputation and innovative ideas, Better Homes continues to set the standards of professionalism in the real estate industry.


Issued on behalf of Better Homes by Matrix Public Relations. For more information, please contact Jack Pearce or Reshma Tahiliani in Matrix Public Relations, Dubai,
telephone: 04 - 3430888

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