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Thursday, November 12 - 2009

AFS appoints new Head of Business Development

AFS has appointed Mr. Martin Williamson as the new Head of Business Development for the organization.

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  • Martin Williamson
    Martin Williamson
Martin brings with him a wealth of international knowledge gained over his 20 year career in leading successful sales teams especially in the payment industry. This enables the organization to continue building a successful business development team.

Mr. Rasool Hujair commented, "In his role as the Head of Business Development, Martin will lead the company's efforts in achieving one of our major long term strategic initiatives of the company, by building a strong brand backed by robust sales and marketing capabilities. This appointment is another major step in our revitalization plan and the fulfillment of our vision of becoming the region's most respected and trusted provider of electronic payments and consumer-finance outsourcing services."

Martin held a number of senior management positions including Vice President of Sales and Marketing at Eontec, Sales Director at ACI Worldwide and General Manager at NBS International. Having worked with banks, retailers and processing companies in over 50 countries, he brings valuable international experience to AFS.

"We're delighted to appoint Martin to this position," added Mr. Rasool Hujair. "With his extensive investment experience and leadership abilities demonstrated over the course of his 20-years career, we are confident that he will apply the same passion and vision to his new role as Head of our Business Development. I have no doubt that he will help advance our position as the leading region's company for electronic banking, personal payment instruments and related services."
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About AFS:
AFS is the leading Arab company for electronic banking, personal payment instruments and related services. Established in 1984, AFS is in a strong financial position with backing from leading international financial institutions in the Arab World. The company pioneered the concept of outsourcing card Processing in the region and was the first company to set-up an end-to-end state-of-the-art card-outsourcing environment in Bahrain. AFS is the largest payment card processor in the Middle East and North African regions. AFS is Principal Member of Visa and MasterCard Payment Associations and an authorized third party processor centre. Over 50 Banks in the region are connected to AFS's online card management integrated solutions.

AFS offers diverse services ranging from 'get-started' to fully-fledged on-going card processing & related services, assisting banks to issue Visa and MasterCard to their customers through sponsorship card programs. AFS offers flexible and customized solutions to suit the specific requirements of financial institutions in the region, including full Arabic language functionality.

For further information on American Express please contact:

Rabih Dib
PR Account Executive
Memac Ogilvy PR Bahrain
Tel (+973) 17578724
Fax (+973) 1722 32 66

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