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Panasonic introduces Toughbook-74 Notebook PC to the Middle East market
- United Arab Emirates: Wednesday, April 19 - 2006 at 13:48
- PRESS RELEASE
Panasonic, the leading global manufacturer of consumer electronics, has announced the Middle East launch of its semi-rugged Panasonic Toughbook® computers.
The Toughbook-74 is the ultimate road warrior PC, built from the ground up for mobility. It incorporates the new 1.83-gigahertz Intel® Core™ Duo Processor T2400, an 80GB shock-mounted HDD and a standard 512MB SDRAM (DDR2), which is expandable to 4,096MB. With integrated local area wireless, the latest semi-rugged Toughbook offers high quality, reliable wireless access to data. The WLAN connection can be switched off at the touch of a button, a useful energy saving feature.
Built with a magnesium alloy case, integrated handle, spill-resistant keyboard, daylight-readable screen and battery life of approximately eight hours, Toughbook-74 comes equipped with an extra anti-reflex coating as a new security feature, and a Trusted Platform Module (TPM v.1.2) security chip, that help protect sensitive information.
"If Panasonic has become an industry leader in the technology segment, the reasons can be traced to the company's sustained focus on quality and a customer-driven development process," said Asahiko Ono, General Manager, System solutions. "At the same time, we believe bringing out upgraded versions of existing products by adding significant new features is vital to retaining our competitive edge."
"Increased IT literacy levels and a new affluence have led to widespread popularity of notebook PCs in the Middle East. Panasonic has been able to successfully leverage this trend to its advantage, and we are confident that the launch of Textbook-74 will meet with enthusiastic response and thus allow us to further strengthen our market position in the region," Ono added.
The Toughbook-74 is built on the success of its predecessor, the Toughbook-73, which has been deployed by hundreds of enterprises, government agencies, and mobile workers across all industries.
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Notes and media contacts
Matsushita Electric Industrial Co., Ltd., (MEI) best known for its Panasonic brand, is a worldwide leader in the development and manufacture of electronics products for a wide range of consumer, business, and industrial needs. Based in Osaka, Japan, the company posted consolidated sales of US$81.44 billion for the fiscal year ended March 31, 2005. For more information, visit the Matsushita web site at http://www.panasonic.co.jp/global/top.html. Panasonic Gulf FZE (PGF) is MEI's first subsidiary company in the Middle East, followed by Panasonic Marketing Middle East FZE (PMM), which is the regional marketing headquarters of MEI for operations in the Middle East and African countries.For further information, please contact:
Ajit Nair
Corporate Communications Department
Panasonic Marketing Middle East FZE
P.O.Box 17985, Jebel Ali, Dubai, UAE
Tel: +971 4 8819880
Fax: +971 4 8814311
Or
Orient Planet PR & Marketing Communications
P.O. Box 23345, Dubai, UAE
Tel: +971 4 3988901 ; Fax: +971 4 3988941
Website: www.orientplanet.com
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