Holiday Autos unleashes sales blitz by Beetle

The team managed to call on over 50 of Dubai's travel agents in the course of the day, leaving a trail of flyers, brochure dispensers and sweets in their wake.

The group brought travel agents up to date about developments within the car rental company, including information about the new trade incentive which will be running from April-October and rewards agents for their bookings with Carrefour shopping vouchers. They also left details about their new sales training initiative, and Worldwide Car Rental Guide (to be launched at the Arabian Travel Market next week).

Ben Kurian, Sales Manager at Holiday Autos Middle East, says;

'Our sales blitz covered a lot of agents in one day and created the impact we wanted. Holiday Autos Middle East is working very hard to support agents in developing selling skills and incentivising and rewarding performance- this is the message we wanted to get across and the agents responded very positively.'

Holiday Autos Middle East is the only leisure car rental company in the region and part of the part of Holiday Autos International Limited, the world's leading holiday car rental company.

In the UAE, Holiday Autos has a GSA relationship with Axis Holidays Worldwide, a wholesale division within the Emirates Group of Companies, who develop sales through the travel trade community on behalf of the company.