Citibank and Emirates launch the Fly Free campaign

Notes and media contacts

(For information on how to apply for the Emirates-Citibank co-branded credit card, kindly call 04-311-4000, or send an SMS to 2484 'CARD')

Citigroup (NYSE: C), the leading global financial services company has some 200 million customer accounts and does business in more than 100 countries, providing consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, and wealth management. Major brand names under Citigroup's trademark red umbrella include Citibank, CitiFinancial, Primerica, Smith Barney and Banamex. Additional information may be found at www.citigroup.com

Skywards is the award-winning frequent flyer programme of Emirates and SriLankan Airlines. Members earn Skywards Miles on every flight with Emirates, SriLankan and its partner airlines and hotels worldwide, in addition to car hire and financial services companies. Rewards for a passenger's loyalty and business include free flights to hundreds of destinations, leisure activities and quality goods.

With three tiers of membership - Blue, Silver and Gold - members can enjoy more privileges the higher their membership tier. Tier miles are accumulated whenever they fly with Emirates and SriLankan. Privileges include wait-list priority for all tiers, with priority check-in and airport lounge access for Gold and Silver members.

Skywards won major awards in the annual Freddie Awards, the 'Oscars' of the loyal programme industry. This year Skywards won the top Freddie award for Best Reward Promotion, Asia-Pacific, and last year won awards for Best Member Communications, Best Web Site and has also won the coveted title of Programme of the Year.

Skywards' website - www.skywards.com - is designed to allow members to manage almost all aspects of their membership online. The web provides an exciting, interactive online service packed with personalised features, news and special offers.

Skywards also has a club for its younger travellers that has proven to be as much fun on the ground and on the web as in the air! Skysurfers, for customers aged upto 16 years, is tailored to their preferences and interests and can be accessed on the web at www.skysurfers.com

About the Citibank and Skywards Alliance:

Skywards and Citibank, a member of Citigroup, had launched the Emirates-Citibank Credit Card in 2000, giving members the opportunity to earn one Skywards Mile for every US dollar spent using the card. Recently, the two institutions renewed the Emirates-Citibank co-brand Card agreement for a period of five more years, a move that validates the long-term mutual value generated by the two companies' association.

For further information please contact:
Karim Seifeddine
Public Affairs Officer
Citigroup
Tel: ++971 4 311 4392

Sarah Shaughnessy
Emirates' Corporate Communications
Tel: (+9714) 203 3975