Ahead of Storage World Middle East, EMC redefines midrange with new CLARiiON architecture

The new CLARiiON CX3 UltraScale series is designed from the ground up to support customers' information lifecycle management (ILM) strategies by enabling the consolidation of multiple tiers of information onto a single array while optimizing performance and total cost of ownership. During Storage World Middle East, taking place in Dubai on 15 - 16 May, EMC solution experts will be on hand to outline the benefits of the new CLARiiON CX3 UltraScale series for customers and partners.

"The Middle East and North Africa are among EMC's fastest-growing markets globally because of the increasing demand for midrange solutions here. The new CLARiiON UltraScale architecture was specifically designed to deliver the industry's best performance, throughput and scalability - eliminating the bottlenecks our regional customers have faced with other midrange systems,"

said Mohammed Amin, general manager for EMC Middle East.

"It also delivers the best economics - allowing customers to consolidate application tiers onto a single array, leverage their existing software and training investments and mix-and-match the latest disk drive technology to meet their business needs. Storage World Middle East is an ideally-timed platform for EMC to highlight how we are extending our leadership in the midrange storage market with this new breakthrough architecture," he added.

Across the MENA region, EMC is the midrange storage market share and technology leader. The new EMC-developed CLARiiON UltraScale architecture - with 45 patents pending - builds on that leadership and is the storage industry's first available platform with full end-to-end 4 gigabit-per-second (Gb/s) Fibre Channel technology. It features up to double the performance and capacity of its predecessor and enables customers to consolidate the workload of two competitive systems onto a single new CLARiiON CX3 system.

Analysts Outline Midmarket Business Demands

Charles King, principal analyst for Pund-IT, Inc., said, "Midrange storage IT environments are getting more complex and controlling costs is a major priority. EMC's new CLARiiON UltraScale architecture sets a new standard for the industry, providing customers with the framework to leverage past CLARiiON investments and maintain high levels of productivity while also enjoying the benefits of tiered storage and data consolidation. With the delivery of the new CLARiiON CX3 series, EMC has done a lot more than update the product - the company has developed an architecture that further extends CLARiiON's midrange storage leadership."

In addition to showcasing the strengths of the new CLARiiON UltraScale at Storage World Middle East, EMC executives will also discuss issues such as the demand for archiving solutions and the viability of content-addressed storage offerings. EMC is a gold sponsor of the annual two-day event.