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Tuesday, November 10 - 2009

Waiting for their favourite surprises to unveil

  • United Arab Emirates: Saturday, June 10 - 2006 at 09:51
  • PRESS RELEASE

DSS regulars have their favourite surprises weeks and look forward to the cooling treats of the Ice Surprises week to the toothsome delights of the Food Surprises week during the summer event

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  • Flower Surprises
    Flower Surprises
The 10 weekly themed surprises are the fulcrum on which the DSS rests. While the summer fiesta entails several other attractions, the 10 surprises are the mainstay of the event. True to the name these surprises hold an element of surprise in each edition and come out in an all new guise year after year. The underlying theme of each of these surprises, however remains the same which is to fill the summer season with fun, entertainment and learning opportunities. DSS is an event that people easily connect to and relate to despite it grand scale and magnificence. It's an event that strikes a chord with people across nationalities, age and interests. It's also an event that people can call their own.

Over a span of nine successful editions, Dubai Summer Surprises (DSS) has indeed come of age and evolved into a wholesome family event that entertains and creatively engages people of all ages. Despite its wide array of activities and its colossus stature DSS continues to adhere to its core philosophy of being an endearing event that spreads the message of good cheer and fun among one and all. It's an event that people relate to and consider their own. While it has a soft spot for children it also packs in loads of fun and entertainment for the adults and every one has their own take on the DSS.

The 10-week long DSS, which opens with the Ice Surprises week on June 21, will continue with the weekly themes, including International Food Surprises, Adventure Surprises, Cartoon Surprises, Nature Surprises, Arts Surprises, Knowledge Surprises, Flower Surprises, Heritage Surprises, and concludes with Back-to-School Surprises on September 1.
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Notes and media contacts

For further information feel free to contact:
Laila Suhail
Executive Project Director
Dubai Summer Surprises
Direct: +9714 2020282 -2020397
Fax: +97104 2020588

Ilyas Qureshi
Media Officer
DSS Media Center
P.O. Box 25425, Dubai, UAE
Telephone, direct: 9714-2020509
Fax: 9714-2221110

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