Mazda Nationwide Roadshow - a big success

The overwhelming comeback has now set the organisers, Towell Auto Centre, to replicate the extensive roadshow.

Shailendra Tanwar, Brand-in-charge-Mazda, Towell Auto Centre LLC, said, "Due to the tremendous response from the country wide roadshow, we have decided not to stop at Muscat. From here we will be heading back to Barka and Sohar and then to more locations in coming weeks."

Mazda's exhibition unit visited Nizwa, Ibri, Barka, Sohar, Sur and Bani Bu Ali, before their last lap in Muscat, at the Al Araimi complex in Qurum. The entire sporty range of Mazda cars, from the Mazda3, Mazda6, Mazda6 2.3 MZR to the multi purpose Mazda B Series, were on display.

Live DJs, big screens playing the Mazda brand vision, on-the-spot test-drives, and the company's sales staff and promoters present to impart information and answer customer queries added to the success of the show. Special gifts were given to all those who took a test drive. At Al-Araimi itself, there were 45 test-drives.

S. Kasthurirengan, General Manager of Towell Auto Centre said,

"This event represents a significant milestone in Mazda's approach of getting closer to its customers. It highlights our commitment in raising brand awareness for the entire range of Mazda cars across the Sultanate. We were able to reach out to our target audience and give them a first-hand experience of our complete range of Mazda cars."

Customers who bought Mazda vehicles during the campaign, were also offered the special Zuper Zoom package.

Towell Auto Centre provides quality service to all models of Mazda and makes owning a Mazda extra pleasant with its efficient after sales service and quick response time.