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DAMAS introduces the new Tiffany Mark T-57 chronograph

  • United Arab Emirates: Saturday, July 01 - 2006 at 15:44
  • PRESS RELEASE

Damas, the leading jewelry & watch retailer in the Middle East, proudly introduces the new and brilliantly engineered Tiffany Mark T-57 Chronograph.

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  • The tri-retrograde watch is an instrument of choice par excellence, for the man on the move.
    The tri-retrograde watch is an instrument of choice par excellence, for the man on the move.
Crafted in 18-k rose gold and stainless steel, this T-57 is a pure Swiss pedigree stem to stem, delivering Tiffany & Co.'s emphatic assertion of its 150 years of matchmaking skills and combining superb design, manufacture and innovation together! The new Tiffany Mark T-57 is exclusively aimed at dynamic men on the move, with this chronograph exploring a new facet of time.

Form and function come together in a brilliant exposition that empowers the Tiffany Mark T-57 Tri-Retrograde to glide effortlessly from day to night. Its glittering rose gold/ stainless steel case frames a black galvanic and lacquer dial with hand applied retrograde sub sectors - continuous second hand, 12-hour counter and 30-minute counter - and date window. Its custom-made hour and minute hands, plated in rose gold, are diamond-cut, while its stainless steel version has distinctive red hands. The chronograph's rotating bezel ring, with its own crown, advances the bezel with a crisp clicking sound that spells pure efficiency.

"The new Tiffany Mark T-57 chronograph is a brilliant masterpiece of innovation and ingenuity, twin aspects that Tiffany & Co. has come to be associated with over the years. High performance, distinguished style and the finest quality materials assert its mastery as one of the iconic design houses of all time. We at Damas are positive that this chronograph will be much sought after by both connoisseurs and watch enthusiasts," said Ms. Pegah Goldooz, General Manager for Tiffany & Co-UAE.

Power and artistry in this chronograph's dial expose the custom designed movement bridges that support the cams and levers, which drive the retrograde features, allowing a direct view into the retrograde mechanism, and in turn presenting a moving picture of the chronograph's absolute precision. Ingeniously integrated in a custom-built automatic base movement, it reflects the highest quality and finishing standards.

Excellence brings into perfect operation of a watch with Swiss-engineered parts and manufacture, and is also hand assembled and hand finished. To further enhance wearing it, the T-57 Tri-Retrograde is contoured with black vulcanized rubber, a durable material used in skis and electronics. Suede-like in feel, the material forms a comfortable strap and is co-molded on the bezel and crowns.

Five-layer case construction, a feature of all Tiffany & Co. watches, water resistance up to 10 atmospheres, or 300 feet and anti-reflective coating on the sapphire crystal to minimize glare, set the Tiffany Mark T-57 Tri-Retrograde Chronograph in a league on its own.

Tiffany & Co.'s partnership with time is legendary. Way back in 1853, the American design house installed its celebrated Atlas clock over the door of its New York, 5th Avenue Store in Broadway. Today, this proud timepiece still functions flawlessly as a mark of its commitment to precision and quality, in turn endowing the Tiffany Mark T-57 Chronograph with that stamp of exclusive excellence and endeavor.

The Tiffany Mark T-57 Tri-Retrograde Chronograph is soon available at all Tiffany & Co. outlets in Dubai and Abu Dhabi.
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Notes and media contacts

Tiffany & Co. is America's premier purveyor of jewels and timepieces, as well as luxury table, personal and household accessories. It was founded in 1837 by Charles Lewis Tiffany and established on the belief that 'good design is good business'. All Tiffany & Co. designs are presented in the Tiffany Blue Box® recognized around the world as an icon of distinction and a symbol of the ultimate gift to celebrate life's most joyous occasions.

Today, the company's 100-plus boutiques in 17 countries continue the company's tradition of excellence. In the UAE, there are five (5) Tiffany & Co. stores which are located in Saks Fifth Avenue at New BurJuman, Deira City Centre, Wafi City, Mall of the Emirates and at Marina Mall in Abu Dhabi. For more details, visit www.tiffany.com.

For more information please contact:
The Idea Agency PR Department
Tel: 04-3434424 Fax: 04-3434305

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