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New product launches continue to fuel General Motors record Middle East growth in 2006

  • United Arab Emirates: Wednesday, July 12 - 2006 at 12:34
  • PRESS RELEASE

General Motors' (GM) sales performance in the Middle East continued to soar during the second quarter of 2006, with total sales in April, May and June of 36,173 units, bringing first half year sales to 62,629 units, an increase of 20 per cent over the same period last year.

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  • Terry Johnsson
    Terry Johnsson
In the United Arab Emirates, year-to-date sales grew 108% to 7,815 units over the same period last year.

"I am proud of our year-to-date sales results, especially since they reflect our highest quarterly performance ever in this region,"


commented Terry Johnsson, Managing Director of GM Middle East speaking to journalists at a media briefing held in Riyadh, Saudi Arabia. "Our new generation Cadillac Escalade and full-size SUVs, which include the Chevrolet Tahoe and Suburban alongside GMC Yukon and Denali, received immediate recognition and acceptance by the market. The Chevrolet brand continues to enjoy tremendous growth by our offerings in the small car segment with the Optra and Aveo."

GM's positive performance is consistent across all its major brands, with Chevrolet fuelling GM growth in the Middle East. Year-to-date sales of Chevrolet are up by 21% to 41,024 units over the same period last year. Among the top selling GM models in the region was the Optra, which in comparison to the same period last year, witnessed a sales increase of 49% to 7,787 units while Aveo sales also increased 43% to 6,928 units over 2005.

GM's premium brands have also experienced outstanding sales performance. Cadillac, HUMMER and Saab year-to-date sales grew by 60% to 2,741 units over the same period last year. The Cadillac DTS year-to-date sales increased 40% and the iconic HUMMER H3, which entered showrooms around the region in the latter part of last year witnessed sales of 1,284 units in the first six months of 2006.

A long time Middle East favourite, the GMC Yukon XL sales increased 3% to 6,880 units, bringing GMC year-to-date sales to 18,471 units, an increase of 15% over the same period last year.

GM maintained its momentum throughout the second quarter across the whole region. In Saudi Arabia, GM's largest market in the region, year-to-date sales grew 7% to 36,074 units over the same period last year. Sales in Bahrain increased 5% to 970 units, Kuwait sales levelled at 7,950 units and the Levant markets (Jordan, Lebanon and Syria) saw sales increase by 46% to 2,771. Sales in Oman increased 37% to 1,040 units, Qatar sales were up 101% to 2,652 units and sales in Iraq were up 103% to 3,228 units.

"Our customers have told us that success in the marketplace depends on a combination of great cars, strong brands and overall ownership experience, and that is exactly what GM is doing in the Middle East," added Johnsson. "A recent study undertaken to benchmark prices of spare parts for compact cars revealed that GM is more economic than any of its competitors. Further expanding GM's growth and investment in the Middle East, we will soon introduce our high performance vehicles such as the Cadillac STS-V and XLR-V along with the Chevrolet Captiva."
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Notes and media contacts

GM brand highlights - 2006 YTD Results
- Chevrolet sales up 21% to 41,024 units
- Cadillac, HUMMER and Saab sales up 60% to 2,741 units
- GMC sales up 15% to 18,471 units
GM market highlights - 2006 YTD Results:
- Saudi Arabia records 7% sales growth to 36,074 units
- Bahrain sales level at 970 units
- Kuwait sales level at 7,950 units
- Levant (Syria, Jordan, Lebanon) records 46% sales growth to 2,771 units
- United Arab Emirates records 108% sales growth to 7,815 units
- Oman records 37% sales growth to 1,040 units
- Qatar records 101% sales growth to 2,652 units
- Iraq records 103% sales growth to 3,228 units
GM Middle East corporate highlights - 2006:
- GM Technical Training Program - joint training initiative with the General Organisation for Technical and Vocational Training (GOTEVOT) - officially opened in Riyadh and Jeddah
- Middle East Lumina CSV Championship launched
- Chevrolet sponsors Saudi National football team
- Middle East Distribution Centre - US$63 million expansion completed
- Middle East Battery Company posts first quarter 2006 sales increase of 36% to nearly 600,000 units

For more information:
Saada Hammad
Communications and Public Relations Manager
General Motors Middle East
Tel (+9714) 3143350

About GM
General Motors, the world's largest automaker, has been the global automotive sales leader for 75 years. Founded in 1908, GM today employs about 327,000 people around the world. With global headquarters in Detroit, GM manufactures its cars and trucks in 33 countries. In 2005, 9.17 million GM cars and trucks were sold globally under the following brands: Buick, Cadillac, Chevrolet, GMC, GM Daewoo, Holden, HUMMER, Opel, Pontiac, Saab, Saturn and Vauxhall. GM operates one of the world's leading finance companies, GMAC Financial Services, which offers automotive, residential and commercial financing and insurance.

GM has been operating in the Middle East since the 1920s. GM's vehicle brands sold in the region are Cadillac, Chevrolet, GMC, HUMMER, Opel and Saab supported by a unique set of customer-focused services. GM parts and accessories are sold under the GM Parts and ACDelco brands. The regional office in Dubai covers the company's operations in Bahrain, Iraq, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, Syria, UAE and Yemen.

In 2005, GM sold over 113,500 vehicles in the Middle East, representing a 28 percent increase over figures recorded in 2004, and the company continues to introduce pioneering programs in the region. More information on GM and its products can be found on the company's consumer websites www.gm.com and www.gmarabia.com.

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