National Bonds Corporation launches "Cry for help" to relieve Lebanese suffering

In association with H.H Sheikh Mohammed Bin Rashid Al Maktoum Humanitarian and Charity Establishment and supported by Etisalat

NBC has joined hands with H.H Sheikh Mohammad Bin Rashid Al Maktoum Humanitarian and Charity Establishment to mount a humanitarian effort which allows the people of the UAE to donate money.

From Wednesday 2nd August 2006, members of the UAE public can make donations to "Cry for help" by sending the word "Lebanon" via SMS to 4242. Supported by Etisalat, each SMS will raise AED 10 for the thousands of displaced and needy people in Lebanon. Donations can also be sent to Emirates Islamic Bank Account number 0020-600000-008. Donation lines will close on Sunday 6th August 2006 at 10:00pm. The amount raised, till date, will be revealed live on Sama Dubai TV on Saturday 5th August 2006 during the fourth National Bonds draw.

Nasser Al-Shaikh, Vice Chairman and CEO of National Bonds Corporation commented, "The tragic events in Lebanon has saddened our hearts and moved us into action. Our thoughts are with our brothers in Lebanon who have endured great suffering and are in desperate need of humanitarian aid"

Nasser Al-Shaikh continued, "We call on the people of the UAE to join us in this humanitarian effort to help the Lebanese people during this devastating time. We have already witnessed great acts of generosity from the UAE public and now we call upon their support for "Cry for help" to further relieve the suffering."

H.H Sheikh Mohammad Bin Rashid Al Maktoum Humanitarian and Charity Establishment provide contributions to needy people within the UAE and all over the world.