O2's mightier, faster Xda Atom Exec speeds into the Middle East

Due in the Middle East end-July, the Xda Atom Exec is the company's new PDA-phone geared toward meeting the needs of rising professionals and high-flyers in the business world. With a new matt 'gun metal' finishing and a host of business-skewed features, the Xda Atom Exec will appeal to solutions-driven executives who need a 'true mobile office' that pushes the standards of design, technology and usability.

Retaining the key propositions of the Xda Atom, including its compact size and sleek design, the Xda Atom Exec is the arsenal every business executive needs - core functions of the Xda Atom, with upgraded software, enhanced features and overall performance - to stay one step ahead in the competitive business world.

'One of the core missions of O2 is to help our customers make the most of every moment, because every minute counts,' said Mark Billington, CEO of O2 Asia Pacific. 'The Xda Atom Exec is designed for those for whom quick and timely communications are a key to their success, who need to stay in touch wherever they are, who must be on top of things and who want to be in control of their life and their career all the time.'

The Xda Atom Exec outpaces its competition with a rich array of business features and PIM applications. Running on the latest Microsoft® Windows Mobile™ 5.0 platform with Messaging & Security Feature Pack, the Xda Atom Exec provides real-time access to corporate email and enhanced security benefits; besides the convenience of push email, confidential data stored on the device is safe at all times. The Global Address List feature further lets users look up corporate contacts over the air; and those who need to stay productive on the fly can work via word processing and data/contact management software applications like Word Mobile, Excel® Mobile, PowerPoint® Viewer and PDF viewer.

Additionally, thanks to a powerful Intel® XScale PXA 27x 520MHz processor and 192MB of expandable memory, the Xda Atom Exec lets users get online faster, launch applications more quickly, store more data and software, and multitask without losing speed. The device includes also a Wireless Manager application that lets users effortlessly configure a seamless assembly of connectivity features, including wireless LAN, Bluetooth,,¥ and GSM/GPRS/EDGE phone settings. Users can get started quickly, and stay efficient always.

Besides a nimble and easy-to-use productivity device, the Xda Atom Exec is also a true messaging solution. It features a dedicated messaging shortcut key on the front panel that takes users straight to their communication options - perfect for time-starved executives who rely heavily on email, IM, SMS and MMS. A bundled Infrared keyboard also increases its value proposition, particularly for those who prefer to type their messages.

Understanding that business professionals today demand more out of life than work, O2 has designed the Xda Atom Exec to not just be a work tool but also a lifestyle device. Besides the convenience of O2 MediaPlus - an innovative personal media dashboard designed specially for PDA-phones - customers can relax by listening to its in-built FM radio, record video with the 2.0 mega pixel camera with flash, or personalize pictures with Photo Editor.