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Thursday, November 26 - 2009

Sony adds 2 new photos printers to its popular photo printer range

  • United Arab Emirates: Sunday, August 27 - 2006 at 13:14
  • PRESS RELEASE

Offering a user-friendly and high quality home photo printing solution, Sony has added 2 new photos printers to its popular photo printer range - DPP-FP55 and DPP-FP35 PictureStation printers.

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Compact and lightweight, each printer weighs only about 1kg and requires minimal storage space. The advanced dye-sublimation technology in both DPP-FP55 and DPP-FP35 PictureStation printers reproduce lifelike photos of up to 16.7 million colours with smooth gradual tones. With Sony's proprietary Super Coat 2 lamination, memories in the photos can now be preserved for a lifetime, with protection from fading, yellowing and distortion by fingerprints, dust and sunlight. The photos are also water-resistant for extra assurance.

"Sony's DPP-FP55 and DPP-FP35 PictureStation printers cater to customers in the growing segment of digital still cameras, camcorders and mobile phones with photo-taking abilities. Designed to be functional and also stylish, these printers provide customers the accessibility to print instantly at home and share high-quality and long lasting photos without the inconvenience of going to photo shops," said Mr. Taiju Ishikawa, Manager, Digital Imaging Marketing Division at Sony Gulf FZE.

DPP-FP55 Provides Full Functions and High Speed


To view, manage, edit or print your photos without the need for a TV or a PC, the new DPP-FP55 model comes equipped with a large 2.0" colour TFT LCD screen and a simple control panel. With an approximately 63 seconds printing speed, this high-speed DPP-FP55 can produce a postcard-sized photo with minimal waiting time. This photo printer offers a variety of value-added image editing options such as photo calendar creation, addition of special effects, photo index printing and red eye reduction.

Besides printing from the PC or via PictBridge™, its multi-format storage media support feature is optimized for users to print from Memory Stick™, Memory Stick Duo™, Memory Stick™ Micro (M2) with M2 adapter and SD card at high speed, even for high mega pixel images. This gives users a wider choice to print their photos directly with convenience without connecting to the PC and other devices such as a true standalone printer.

DPP-FP35 is Hassle-free and Affordable


For users who want an easy-to-use and affordable printer in their homes, the DPP-FP35 provides direct printing from PictBridge™-enabled digital still cameras, camcorders and mobile phones or from the PC via USB cable. Each postcard-sized photo takes about 77 seconds to print on the DPP-FP35.

Accompanying Print Media


Both of the new printers can use media already available on the market. Sony currently sells three different packs of print media for 40, 80 or 120 prints (SVM-F40P, SVM-F80P and SVM-F120P respectively). All print media packages contain both photo paper and ink ribbon cartridge ensuring no additional printing costs.

Sony's DPP-FP55 and DPP-FP35 PictureStation printers are available at select Jumbo Showrooms across the UAE.
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Notes and media contacts

About Sony Gulf FZE:
Sony Gulf FZE is a 100% subsidiary of Sony Corporation and is the regional headquarters for the Middle East and Africa regions. The company is engaged in the business of Sony Consumer Electronics, VAIO laptop computers, Computer Peripherals, Data media, Recording Media and Energy (Batteries), Mobile Electronics (Car Audio) and Computer Entertainment (PlayStation) products in more than 40 countries in the region.

Apart from stock operations in the Jebel Ali Free Zone Establishment in Dubai, Sony Gulf FZE leads execution of various logistics, sales, marketing, advertising and customer services activities through its business partners and representative offices. A network of representative offices in Iran, Saudi Arabia, Pakistan, Lebanon and Kenya along with a multiple of service centres reinforces Sony's presence in key markets in the region.

For media inquiries, please contact:

Neil D'Sylva
Sony Gulf FZE
Tel: (971)-4-8815488
Fax: (971)-4-8817808

Elizabeth Sen/Lynette Almeida
Promoseven Weber Shandwick
T: +971 4 321 00 77
F: +971 4 321 17 11

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