Koohiji Group and Hungama Mobile announce new business alliance

About Koohiji Group:
The Dubai based Koohiji Group began operations in 1985 by as a trading house dealing in consumer electronics and communication products. Over time, Koohiji Group has emerged as an efficient marketing operation with a diverse portfolio of products including telecommunication & office automation products, wireless communication products HVACR equipment and auto spare parts. At present, the Koohiji Group runs its operations under four strategic business units - Komtell LLC (Telecommunication), Globalnet LLC (Wireless Communication Products), Technocare LLC (Customer Care), and Royal Gulf LLC (Air-conditioning). Digital City, the exclusive content distributors for Hungama Mobile (Mobile Content Distribution) is the fifth strategic business unit of the rapidly expanding group.

About Hungama Mobile:
Hungama Mobile, the largest aggregator on Indian Entertainment Content globally, deals directly with various movie production houses and music labels for digital promotions of their content. The company has an exclusive agreement with Super Cassettes Industries Ltd, Sony Pictures Television International and other production houses. Their content catalogue currently has over 100,000 songs, 25,000 Images and 15,000 Video titles. Hungama Mobile delivers innovative content such as Meet and Greet with Celebrities, movie merchandise, and movie tickets to drive content consumption for their partners and is the first ever organization to offer a movie zone on a Mobile handset. They are also the first to stream an entire movie on a wireless network and are the only Indian company to deal directly with Apple I-tunes. Their key achievements include being the only Indian company to be nominated for three International awards in the 'Best Music', 'Best Mobile Entertainment Marketing' and 'Best Mobile Marketing Service Provider'.

About Digital City:
A part of the Dubai based Koohiji Group, Digital City will address the growing demand for digital entertainment content and serve as a one stop shop which meets the needs of all mobile operators and content re-sellers across the MENA region. Digital City will offer a diverse range of digital entertainment content including Arabic, Hollywood, Bollywood, Indian, Pakistani, Philippines, Persian, Bangladeshi, Sri Lankan and African content to suit the preferences of all users across the MENA region.

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