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Etihad Crystal Cargo to expand in automotive services
- United Arab Emirates: Thursday, September 21 - 2006 at 11:17
- PRESS RELEASE
Etihad Crystal Cargo, the cargo division of Etihad Airways, the national airline of the United Arab Emirates, is introducing eight car transporters to its handling facilities, offering its customers state-of-the-art technology for all car shipments.
"Etihad Crystal Cargo is constantly looking at innovative products and services which are tailored to meet the customer's needs and requirements. The UAE automotive industry is growing year-on-year and Etihad Crystal Cargo is delighted to be satisfying the increasing demand" said Ingo Roessler, Vice President Cargo, Etihad Airways.
The new equipment, which is purpose made to Etihad's specifications, has a loadable wheelbase of up to 394 cm and can carry any car with a gross weight of up to 3,600 kgs. A built-in loading ramp allows the equipment to be used throughout Etihad's world-wide network, on freighter and passenger aircraft alike.
One of the automotive companies which will take advantage of the new transporters is Abu Dhabi Motors, the exclusive importer for BMW, BMW ALPINA, MINI and Rolls-Royce in Abu Dhabi and Al Ain, which held a joint event with Crystal Cargo at its Umm al Nar Showroom in Abu Dhabi.
"With more people moving to the UAE and a vibrant market, it is vital to the automotive industry that the transporting of cars is done professionally and flexibly. We are looking forward to working together closely with Etihad Crystal Cargo to bring more top-class BMW cars to the UAE," said Mr. Arno Husselmann, General Manager of Abu Dhabi Motors.
The event was attended by dignitaries, business associates as well as representatives from both Etihad Crystal Cargo and Abu Dhabi Motors. The new equipment was unveiled using a Rolls-Royce Phantom.
Since the launch of its cargo services in January 2004, Etihad Crystal Cargo transported hundreds of cars on its fleet, which will further grow with the latest innovation.
The theme of the evening Two Years - Full Speed was chosen to honour the second anniversary of the Etihad Crystal Cargo brand, and the rapid growth of Etihad Airways - Crystal Cargo and its achievements in this short period of time.
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Notes and media contacts
About Etihad AirwaysEtihad Airways, the national airline of the United Arab Emirates, is the world's leading new airline and currently offers flights for Guests and cargo to more than 40 destinations in the Middle East, Europe, North America, Africa and Asia.
Etihad Crystal Cargo - www.crystalcargo.ae - offers a comprehensive range of cargo services throughout Etihad's network, and services its many all-cargo destinations and world-wide charters with a fleet of modern regional freighter aircraft.
Etihad Holidays - www.etihadholidays.com - offers a range of innovative holiday options including skiing, fly-drives, cruises, tours, stopovers, inbound programmes and city breaks.
For more information on Etihad Crystal Cargo please contact:
Cargo PR & Media
Tel: +971 2 509 1123
Web: www.crystalcargo.ae
About Abu Dhabi Motors
Abu Dhabi Motors is the exclusive importer of BMW, BMW ALPINA, BMW Motorcycles, MINI and Rolls-Royce in Abu Dhabi and Al Ain.
The company was founded in 1990 by Sheikh Mohammed Bin Butti Al Hamid in Umm Al-Nar in a small showroom and workshop employing 24 people. Growth was steady for the first 10 years but with the onset of the millennium, the company changed its strategy and focus.
This change brought about dramatic growth and today, Abu Dhabi Motors employs more than 270 people excluding head-office employees. New BMW Group car models are constantly being launched in the UAE but particular emphasis was given to BMW's 'Individual' programmer which allows customers to select unique colors, luxury interior trim combinations and accessories for their BMW vehicle.
For further information please contact:
Sweety Darwish, Account Manager, MCS/Action
Tel: +971 4 390 2960, Fax: +971 4 390 8161, Mobile: +971 50 473 7651
Media website: www.press.bmwgroup.com
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