MBC to exhibit at Media and Marketing Show 2006

MBC, is the leading free-to-air, pan-Arab, news and entertainment channel, with seven channels and a reach of 150 million homes in the Middle East, Africa, US, Europe and Australia.

Mohammed Al Mulhem, MBC Director of Marketing, Public Relations and Commercial said:

"MBC believes the Media and Marketing Show is the region's key event for TV broadcasters and provides the ideal networking opportunity for media and marketing professionals. It provides the right environment for broadcasting companies to promote their brands, programming and airtime."

Abdulla Abulhoul, Director of Domus Group said, "The 2nd Media and Marketing Show will encapsulate Dubai as the new, yet significant regional hub, a place where media and marketing professionals meet on common grounds."

This year's Media and Marketing Show is expected to be double the size of last years, as a result of the high demand of participants and will cover eight segments ranging from advertising to entertainment, outdoor advertising, printing and other categories.

The second edition of the Media and Marketing Show is expected to attract over 10,000 visitors, more than 10 per cent up on the nearly 9,000 visitors from 47 countries who attended in 2005. Nearly 60 percent of those visitors comprised senior managers with specific decision making responsibility for marketing and advertising activities.

Advertising, broadcasting, entertainment, events, marketing, new media, outdoor advertising, and publishing will be the eight principal industries represented at the Media and Marketing Show 2006.