She will be based in Guildford, England and will be responsible for all marketing activities in the region, covering all of Avaya's segments, channels and solutions.
Lucey has been with Avaya since 2001 where she has since held roles as the Global Director of Application Marketing before moving over a year later to head up the multi-channel marketing organization for the United States, Canada, and CALA. For the past three years Lucey has run global marketing for Avaya's Small and Medium Business Solutions Group. Prior to joining Avaya Lucey was with both Microsoft and Nortel Networks in senior marketing roles.
"Morag's impressive experience with the SMB and Enterprise segments together with her experience with the channel makes her an outstanding choice for the lead in EMEA", said Jocelyne Attal, chief marketing officer, Avaya. "With Avaya's significant installed base though products like IP Office, Integral 5, Integral 55 and Multivantage she will have a great head start to continue to take share across all segments."
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Avaya brings SMB lead to EMEA
- United Kingdom: Tuesday, October 17 - 2006 at 11:53
- PRESS RELEASE
Avaya, (NYSE:AV) a leading global provider of business communications applications, systems and services, today confirmed the appointment of Morag Lucey as Vice President EMEA Marketing. Lucey's appointment was effective the first of October 2006.
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About AvayaAvaya Inc. designs, builds and manages communications networks for more than a million businesses worldwide, including over 90 per cent of the FORTUNE 500®. Focused on businesses large to small, Avaya is a world leader in secure and reliable Internet Protocol telephony systems and communications software applications and services.
Driving the convergence of voice and data communications with business applications - and distinguished by comprehensive worldwide services - Avaya helps customers leverage existing and new networks to cut their operating costs, reduce their business risks and achieve superior business results by using innovative communications technology.
Avaya was created as an independent company on 2 October 2000 when it was spun off from Lucent Technologies. Prior to being part of Lucent, it was part of Western Electric and AT&T for more than a century. Avaya Labs, a division of the Avaya enterprise, focuses on R&D concerned with communications technology for commercial enterprises and state authorities. The company belonged to Bell Laboratories, one of the world's leading research institutes, for 75 successful years. It has filed 3,000 patent applications in its lifetime and now owns many of the patents. In November 2004 Avaya acquired Tenovis, a major European provider of enterprise communications systems and services.
According to the Enterprise Voice Market Shares Report published by Synergy Research Group, Avaya was the market leader in enterprise Internet Protocol (IP) port shipments in 1Q 2006 and it was able to achieve the highest revenues in IP telephony for the tenth quarter in a row.
For more information, visit the Avaya website at www.avaya.com
Anne-Birte Stensgaard, Senior News EditorTuesday, October 17 - 2006 at 11:53 UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of AME Info FZ LLC / Emap Limited.
This article was updated on Thu Nov 16 2006.
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