As part of the agreement, Fusion will market its premium paid Efonica VoIP services via www.mastercard.com. Mastercard customers can access the offer by visiting the website.
Roger Karam, CEO of Efonica, Dubai, said, 'Fusion is very pleased to enter into this alliance to market our premium paid Efonica VoIP services to MasterCard cardholders. We believe we have created a significant promotion for MasterCard that will enable its cardholders to realise the substantial benefits of Efonica while allowing Fusion to drive sales of our paid Efonica services.'
'We believe Efonica's VoIP services, coupled with an exclusive MasterCard promotion, will be of value to MasterCard cardholders by providing an incentive to keep in touch with friends and family,' said Cheryl Guerin, Vice President of Promotions and Interactive for MasterCard Worldwide.
Efonica offers consumers the ability to call each other using their existing landline or mobile telephone numbers. Calls can be made to and from any combination of PCs, Internet phones and regular telephones (with a SIP adapter), connected to either a wireless, broadband or dial-up Internet connection.
The service was introduced incorporating Fusion's patent-pending Worldwide Internet Area CodeTM, which combined with a subscriber's existing telephone number, further simplifies the process of making a call. Consumers subscribe to Efonica by visiting www.efonica.com and completing an easy registration process.
Ibrahim Choueiry, Efonica's Regional Director for Asia and Africa said, 'We are proud to be associated with MasterCard and provide it's cardholders with Efonica's premium VoIP services. We believe this alliance will reinforce Efonica's brand recognition in the ever growing Internet community, and offer consumers the luxury of getting in touch with family, friends, and business associates at affordable prices.'
Fusion enters into marketing alliance with MasterCard Worldwide
Fusion Telecommunications International, Inc. (AMEX:FSN), a global VoIP service provider, today announced that it has entered into a retail marketing alliance with MasterCard Worldwide to offer its suite of premium paid Efonica services to MasterCard cardholders.
- United Arab Emirates: Thursday, October 26 - 2006 at 10:07
- PRESS RELEASE
Index : Company News : Efonica
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Notes and media contacts
For more information, please contact:Amber Dale / Eyad Mohammed
Polaris Public Relations
Dubai, UAE
Tel: +9714-3348522
Fax: +9714-3341326
About Fusion:
Fusion provides its Efonica branded VoIP (Voice over Internet Protocol), Internet access, and other Internet services to, from, in and between markets worldwide including emerging markets in Asia, the Middle East, Africa, Latin America and the Caribbean. Fusion currently provides services to consumers, corporations, international carriers, government entities, and Internet service providers in over 100 countries. For more information please go to: http://www.fusiontel.com
About Efonica:
Efonica's innovative suite of VoIP services featuring the revolutionary worldwide Internet area code, and includes an array of high quality and cost-effective Voice over IP (VoIP) products and services offered throughout the world. Headquartered in Dubai Internet City and New York, Efonica caters to the needs of the global communications marketplace and residential, corporate, telecommunications services resellers, ISPs and global enterprise customers. With the cooperation of its in-country partners, Efonica has achieved a successful and growing presence in over 100 countries and new markets in the Middle East, Africa, Europe, the Americas and the Subcontinent.
About MasterCard Worldwide:
MasterCard Worldwide advances global commerce by providing a critical economic link between financial institutions, businesses, cardholders and merchants worldwide. As a franchisor, processor and advisor, MasterCard develops and markets payment solutions, processes close to 14 billion payments each year, and provides industry-leading analysis and consulting services to financial institution customers and merchants.
Through its family of brands, including MasterCard®, Maestro® and Cirrus®, MasterCard Worldwide serves consumers and businesses in more than 210 countries and territories. For more information go to
www.mastercardworldwide.com.
Or http://www.mastercard.com/us/personal/en/specialoffers/savings_discounts/index.html
Posted by Janeta Novakovic, Assistant News EditorThursday, October 26 - 2006 at 10:07 UAE local time (GMT+4)
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Articles in this section are primarily provided directly by the companies appearing or PR agencies which are solely responsible for the content. The companies concerned may use the above content on their respective web sites provided they link back to http://www.ameinfo.com
Any opinions, advice, statements, offers or other information expressed in this section of the AME Info Web site are those of the authors and do not necessarily reflect the views of AME Info FZ LLC / Emap Limited. AME Info FZ LLC / Emap Limited is not responsible or liable for the content, accuracy or reliability of any material, advice, opinion or statement in this section of the AME Info Web site.
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