Aamal strengthens Qatari automotive operations through Energizer Automotive Batteries
- Qatar: Sunday, December 23 - 2012 at 16:48
- PRESS RELEASE
Aamal Company Q.S.C. (Aamal), one of the GCC's fastest growing diversified companies, announces the further expansion of its automotive operations by securing sole distribution rights for Qatar to supply Energizer Automotive Batteries, through its fully owned branch Aamal Trading & Distribution.
Johnson Controls Battery Group Inc. is the world's largest provider of battery power solutions for the vehicle original equipment and aftermarket, producing 129 million batteries in 2011.
With a world class customer base in the automotive aftermarket, providing Original Equipment (OE) batteries for the top auto manufacturers, it is also considered a worldwide leader in advanced battery technologies with offerings including the AGM batteries for Start - Stop Vehicles and Li-Ion batteries for hybrid applications.
His Excellency Sheikh Mohamed Bin Faisal Al Thani, Vice Chairman of Aamal Company, said, "Through this agreement, Aamal Trading and Distribution will now be able to offer our local customers access to this leading edge technology for private and commercial vehicle applications, complementing its growing range of automotive businesses. The launch of Energizer Automotive Batteries is very much in line with our strategy of diversifying Aamal Company's operations, a direction that has contributed significantly to our growth in the past few years, and I continue to be extremely optimistic about the Company's future prospects."
Jai Shankar, Acting General Manager of Aamal Trading & Distribution, said, "This is a further demonstration of Aamal's strategy to create value and grow through partnerships with world leaders in their respective fields. Through our close relationship with Johnson Controls, we will now be able to offer our local customers access to this leading edge technology, complementing our growing range of automotive businesses. Serving customers such as Volkswagen (including Porsche), General Motors, Ford Group and many other prestigious names, we are delighted to introduce this leading product. Designed to outlast any of the other competing products on the market, Energizer Automotive Batteries will be available in both private and commercial vehicle applications."
Martial Nicas, Worldwide Export Manager of Johnson Controls, said, "We are very happy to introduce such a powerful product to the Qatari market. Its unique one-of-a-kind PowerFrame grid makes Energizer Automotive Batteries one of the most efficient and environmentally friendly automotive batteries available worldwide. In addition, the way the PowerFrame grid is made so as to last longer in hot weather conditions is a particularly important feature here in Qatar."
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