Abu Sheikha signs partnership agreement with PRLaunchers

As per the agreement, PRLaunchers will employ its expertise and business relations to develop and execute a media plan customized for Abu Sheikha to reinforce its presence in the local and Arab markets, utilizing the global best practices and modern media communication techniques.

In his comment, Abu Sheikha's General Manager, Tareq Abu Sheikha, said, "We aspire through the agreement to tap PRLaunchers services, aiming to upgrade our media channel with a series of public relations programs to further increase public awareness of our brand as well as our comprehensive and diversified financial services."

"As a money transfer company and currency exchange provider, we seek to draw new clients through improving and expanding our services which are provided by an elite staff that combines experience and high professional standards to bring customers the best service possible," Abu Sheikha added.

Furthermore, Abu Sheikha noted that the company's choice went in favor of PRLaunchers for their vast experience in the domain of public relations and their ability to develop Abu Sheikha's media platform with press items and releases whose content is based on creativity, innovation, and transparency.

For his part, PR Launchers' General Manager, Amjad Baker, welcomed the initiative taken by Abu Sheikha, praising their value-added services and achievements in the local foreign exchange market.

"We are delighted to add a renowned and well-established company like Abu Sheikha to our client list. We will employ our broad network of local and Arab relations as well as our best efforts to serve their needs and assist them to achieve their current and future objectives," Baker added.

Abu Sheikha for Exchange is one of the leading banking and financial service institutions in Jordan and has recently been transformed into a limited liability company. The corporation has a network of branches that have been distributed carefully in strategic locations throughout the capital and are connected through a modern telecom network that enables clients to perform their banking operations easily.