ADCB facilitates contributions to help preserve the UAE environment

The donation screen will alternate between the Red Crescent and EWS-WWF on a monthly basis.

The initiative has been well received by ADCB ATMs users as with their generous donations, the bank was able to facilitate raising over Dhs56,448 during November and December 2012. The second cycle for EWS-WWF has started on the 18th January and will run until the end of February to resume in April for another month. ADCB customers will be given the opportunity to donate a dirham after each transaction they make through ADCB ATMs across the country.

On this occasion, Majdi Abd El Muhdi, Head of Corporate Communications at ADCB said: "Firstly, we would like to thank our ADCB ATMs users for their generous contributions; it is our privilege to be in a position to help conserve and protect the natural environment for current and future generations."

ADCB's ATM donation drive comes in line with its commitment towards raising awareness of, and funds for important issues affecting the natural UAE environment and the community in which we live.

Nicolas Delaunay, Director of Business Development at EWS-WWF said: "Thanks to ADCB, its ATMs users are able to support and discover more about our conservation work in the UAE. Partnering to promote our mission and cause is crucial and we are grateful for the support afforded to us by ADCB in furthering our work and we look forward to continue working with them."

ADCB is a Platinum Corporate Member of EWS-WWF and is proud to partner with the EWS-WWF on many levels. EWS-WWF runs a number of important conservation initiatives here in the UAE such as implementing scientific research, promoting environmental education and empowering all sectors to take action for the environment.