AGMC continues its growth strategy with opening of new BMW Group facility in Fujairah

The new facility was inaugurated by His Highness Sheikh Mohammed bin Hamad bin Mohammed Al Sharqi, Crown Prince of the Emirate of Fujairah, His Excellency Sheikh Salem Mohammed Al Qassemi, Vice Chairman of Al Batha Group and Guenther Seeman, Vice President for Importer Markets, BMW AG.

Aimed at delivering a premium and convenient experience to its clients in Fujairah, the new facility is located in Al Haleefah area on the E89 road, opposite the Higher Colleges of Technology & Fujairah Men's College.

The showroom stretches over 60,000 sqf and accommodates a display of 16 BMW and MINI cars. It also has a fully equipped service centre with 16 work bays for car repair and maintenance, using the latest global BMW Group diagnostic equipment.

Stathis I. Stathis, Managing Director, Al Batha Automotive Group, parent company of AGMC, said, "We are eagerly pursuing our growth plan to ensure that we have a stronger presence in the Northern Emirates. This new showroom and after sales facility increases the total number of AGMC facilities to seven, and will enable us to provide a convenient service for our customers living and working in Fujairah."

In line with AGMC's commitment to delivering high standards of skills and professionalism to its customers, Paiman El Malla has been appointed as the Regional Manager for the Northern Emirates which includes Sharjah, Ras Al Khaimah, Ajman, Um Al Qaiwan as well as Fujairah.

Commenting on his new job role, Paiman El Malla, said, "I am excited to have been given the chance to develop further the BMW Group brand in the Northern Emirates. Here at AGMC we fully understand that luxury vehicles are an important lifestyle choice in this market. Hence my appointment supports AGMC's long term strategy to ensure customers receive top quality and care at every stage of the ownership experience. So I am confident that I will be able to contribute to the continuing growth and success of the importer."

The Northern Emirates, including Fujairah, achieves 30% of the BMW & MINI sales; so the opening of a new showroom meets our objective to provide the highest service standards to all our customers. We take this commitment very seriously and ensure that we implement all measures necessary to achieve the highest levels of customer satisfaction".

AGMC began its operations in Sharjah in 1976 with only three cars and three workshop bays. The company has since expanded, and currently has seven facilities across Dubai, Sharjah, Ras Al Khaimah, and Fujairah.

The new AGMC showroom in Fujairah will have a dedicated area offering BMW Premium Selection cars. BMW Premium Selection is the company's pre owned car programme that offers customers the same peace-of-mind motoring as if they were purchasing a new BMW. Cars accepted into the BMW Premium Selection programme need to be less than five years old, have a mileage of no more than 120,000 km, and have a BMW importer service history.