American Garden celebrates silver Jubilee with fresh Look
- United Arab Emirates: Saturday, February 02 - 2013 at 11:33
- PRESS RELEASE
Popular food brand American Garden celebrated its 25th anniversary in style as it unveiled a new and refreshed look for its wide range of products, as well as announcing their new families of choices of 'World Explorer', 'Lite Blue', and 'Professional Host' that will make it easier for food lovers and experts to choose how they want to enjoy and share the moments revolved around food.
The new brand identity features bold, inviting, and attractive label designs that will make the brand even more recognizable and help customers make more informed culinary choices.
"The success we have had in the past 25 years was a result of our intimate understanding of the markets we operate in and the taste preferences of people in these regions," said Morty Fazal, Chairman of American Garden.
"We have come a long way having started with a single product category: Canned Vegetables. We are now the leaders in numerous categories in many markets, and we look forward to even more success in the coming years," he added.
The American Garden basket boasts a wide range of over 250 products in over 25 categories including canned foods, condiments, kitchen helpers, sweet treats, and snacks available in over 50 countries across the Middle East, Africa, Asia and Europe.
The brand focuses on sharing high-quality American products that offer authentic recipes and flavors from all around the world at affordable prices. This strategy has helped American Garden become one of the leading food brands in the UAE as well, where it has established market leadership in Mayonnaise, Dressings, Peanut Butter, Popcorn, and many other categories.
"We have been growing with the region so far, and we hope to continue our growth in future driven many new exciting products that compliment today's modern living in the presence of innovative technologies and new life experiences," concluded Fazal.
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