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Apple working on low-priced iPhone
- USA: Thursday, January 10 - 2013 at 01:57
Apple Inc. is currently working on a lower-end iPhone, which analysts said would constitute a major shift in the firm's corporate strategy as its supremacy in smartphones has slipped, the Wall Street Journal has reported, citing people briefed on the matter. While Apple has explored such a device for years, the plan is progressing and a less expensive version of its flagship device could launch later this year, one of the people said. One possibility under consideration is lowering the cost of the device by using a different shell made of polycarbonate plastic; in contrast, the iPhone 5 currently has an aluminium housing. Many other parts could remain the same or be recycled from older iPhone models, the people said.
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