Axiom Telecom first in the Middle East to sell iPad4

The announcement follows on from Axiom Telecom's Middle East retail debut of the iPad Mini earlier this month.

Exclusively available at select Axiom stores in the UAE1, the latest generation of Apple's game-changing tablet is available in white and black for 16, 32, and 64GB models with either WiFi only or WiFi and 4G capability.

Axiom Telecom intends to roll out the product across all regional stores across in the coming weeks.

"Once again, Axiom Telecom has proven it is in step with the fast-paced demands of the UAE tech market," said Faisal Al Bannai, CEO, Axiom Telecom.

"We anticipated that interest would be high for the iPad4, as it is with all new Apple products, so we laid the groundwork early on to ensure that we were first to market."

Running on iOS 6, the fourth generation iPad features a 9.7-inch Retina display, the new Apple-designed A6X chip (delivering up to twice the CPU performance and graphics performance of the A5X chip), a FaceTime HD camera and ultrafast wireless performance.

iPad4 boasts 10 hours of battery life in the same thin and light iPad design, and comes with the new Lightning™ connector that is smaller, smarter and more durable than the 30-pin connector.

"From the enterprise to gaming and social connectivity, the UAE is home to one of the most discerning tech audiences in the world," added Al Bannai.

"Axiom Telecom is proud to help maintain that reputation through offering the most advanced and supportive retail experience around."

All Apple products are available at zero per cent interest monthly installments through Axiom Telecom's Easy Payment Plan. Axiom Telecom is also offering a part exchange service for customers wishing to trade in their old tablets.