Five hundred high-ranking guests from politics, industry and culture attended the official opening of the Porsche plant in Leipzig, Germany yesterday which has been expanded to meet demand for the production of the new Porsche Macan. Constructed by Dr. Ing. h.c. F. Porsche AG at a total cost of 500 million euros, the new plant was designed to meet special environmental criteria and includes a body shop as well as an ultra-modern paint shop.
During the opening ceremony Matthias Müller, Chairman of the Executive Board of Porsche AG, stated: “The fact that Porsche has invested half a billion euro in the Leipzig plant in addition to the original 250 million euro makes one thing clear: we are totally convinced in the qualities of this location and that the Macan will be a marketing success.”
The Porsche plant expansion is regarded as a logistics tour de force. It took roughly two years from start to finish.
The world’s first sportscar in the compact SUV segment, the Macan marks Porsche’s pioneering steps into a new segment and extends the SUV offering of the brand, following in the footsteps of the most successful Porsche in the luxury SUV range, the Cayenne. The all-new Macan is expected to be a key contributor to the continuous growth of Porsche Middle East and Africa FZE across the region. First units will be delivered in April this year.
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Saturday, February 15- 2014 @ 13:41 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.