"MEMA is the most coveted and prestigious award in the Middle East. It is also the most credible award of its kind, judged by 17 highly sought-after automotive experts from 10 countries, including Lebanon, Oman, Jordon, Egypt, Bahrain, Syria, Qatar, Kuwait, Saudi Arabia and the UAE. It is also the ultimate recognition for vehicles in various categories," said Mr Saif Mohammed Al Midfa, Director-General, Expo Centre Sharjah.
The judging criteria was based on various technical and consumer aspects such as vehicle design, handling, safety features, emotional appeal, value for money, etc. All the scores were tallied and the vehicles with the maximum points were awarded the prestigious titles.
The first edition of the Middle East Motor Awards was held along with the International Automobile Show in 2010 and the next edition of the Awards will be held in the last quarter of 2013.
Middle East Motor Awards, recognized as the only independent and the biggest award of the regional automotive industry, is organized by Expo Centre Sharjah with the support of Sharjah Chamber of Commerce & Industry.
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BMW M5 Best Performance Sedan at the Middle East Motor Awards 2012
- United Arab Emirates: Wednesday, December 12 - 2012 at 14:18
- PRESS RELEASE
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In the keenly contested and prestigious Car of the Year awards of the Middle East, BMW M5 drove away with the Best Performance Sedan at the Middle East Motor Awards (MEMA) ceremony held at Expo Centre Sharjah last month.
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Posted by Nadeen El AjouWednesday, December 12 - 2012 at 14:18 UAE local time (GMT+4)
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