cashU partners with Jazeera Airways to offer customers additional secure payment options

CashU's prepaid cards are available at retailers in all countries served by Jazeera Airways. With the Middle East being the main concentration of the cashU user base and Kuwait being in the top three of this base, the partnership is beneficial to both parties.

"More customers will now be able to book online for their next vacation from the comfort of their home. With cashU, they will definitely have access to a secure, flexible and convenient payment method that enhances their planning and booking experience on jazeerairways.com," said Jazeera Airways Vice President of Sales Rafik Boghdady.

Jazeera Airways operates a two-class cabin comprising a Business Class and an Economy Class, and serves 19 destinations in the Middle East. In 2011, the airline carried 1.2 million passengers in total across its network that includes high-demand business, religious, leisure, family, and weekend destinations such as such as Dubai, Bahrain, Beirut, Alexandria, Amman, Damascus, Istanbul, Sharm El Sheikh, Assiut, Aleppo, Deir Ezzor, Luxor, Mashhad, Sohag, Jeddah, Riyadh, Cairo and Najaf. Jazeera Airways is an IATA-member airline and operates one of the youngest Airbus A320 fleets across the Middle East and North Africa.

"Airlines are generally prone to last minute abandoned sales. This deal will reduce the chances of this happening because if a customer doesn't have a bank account or is unable to pay using a debit or credit card, they can use this payment option," said Martin Waldenstrom, CEO, cashU.

Research conducted by cashU shows that the most popular and convenient way of topping up larger amounts of money for online accounts is through exchange houses such as UAE Exchange. As a result travelers can now top up their accounts with up to $1,000. This is an added benefit as the user will be charged less on larger top up accounts.

"Both Jazeera Airways and cashU will enjoy extensive exposure through this deal, not only among their existing customers but also potential ones. Having cashU integrated as a payment method will provide users with access to a whole new category, in which they can use their accounts to make safe and secure online transactions. This indicates the importance of having a pre-paid online payment option besides the traditional methods available," added Waldenstrom.

Part of Jabbar Internet Group, cashU was launched in July, 2002 as the region's first prepaid online payment gateway. cashU is available in 35 countries around the world and is used on more than 4,500 merchant websites which specialize in offering the services of online gaming, online shopping, dating & matrimony, IT services, FX trading and much more.