Clean Middle East Pulire Expo 2012 kicks off November 27th

CMEP is the only regional platform dedicated to bringing together international players from the global cleaning and hygiene industry.

The Expo showcases cleaning products, technologies and processes in tune with the current global need for a clean environment and healthy work places.

Over 70 key exhibitors from various countries around the globe are participating in the event. Manufacturers, distributors, service providers and contractors involved in the business of cleaning are showcasing the latest technology, equipment, chemicals, and hygiene solutions available in the Middle East and internationally.

There are over 150 brands on show at the event.
The Expo is supported by the UAE Professional Housekeepers Group and Middle East Facility Management Association.

The Expo is jointly organized by two very experienced organizers of trade shows-- Virtual Info Systems with specialization in national and international trade shows for the last one decade and Afi damp Servzi srl which has been organizing international exhibitions 'Pulire" for 30 years.

Cleaning Shows are organized in countries like Italy, India, Turkey, Spain, Australia, South Africa and Russia.

The cleaning and hygiene industry along with the FM sector has been growing rapidly in the GCC. Apart from technical innovations, there is also an increasing interest in health and safety aspects. A growing emphasis on environmental concerns and sustainability has led to changes in the materials being used for cleaning and maintenance.

CMEP exhibitors from countries like Germany, Austria, Italy, Netherland, Spain, USA, Belgium, Hong Kong, Pakistan and of course UAE are presenting the latest professional cleaning Equipment/Chemicals, Facility Management services Companies and Washroom Hygiene solutions.

The GCC being the forerunner in fields like Real-estate development, Infrastructure, Healthcare, Hospital & Retail sectors and establishment of Business Houses, an international cleaning show like CMEP will help bringing cleaning technologies to the end users.

The three day Seminar being held as part of the Show focuses on Hospitality/Healthcare sectors. There are huge investments made in these sectors in the region increasing the need for high quality housekeeping services. There is also a special section for the service providers. The presentations and panel discussions will cover technologies and issues at the same time.

The CMEP is expected attract professionals from Cleaning Industry, Facility Management Companies, Hospitality/Healthcare sectors, Malls, Government departments, Infrastructure/Real-estate companies, Educational Institutions, Public Transport Companies and Corporate Houses.

The UAE Professional Housekeepers Group in its communication to the organizers states that it is very proud to be able to support the Clean Middle East Pulire Exhibition this year.

"It is of utmost importance that the modern cleaning industry meets and showcases the latest inventions in cleaning technologies, products and equipment. It is very important for the executive housekeepers to keep the appearance of their properties and institutions in very good form. The primary concern to clean for a healthy environment.

"We are looking forward to meeting the exhibitors and cleaning industry experts as we want to get to know the latest and best there is in the market. For the first time this year, the Clean Middle East Purlier Exhibition will sponsor the "Excellence Award for Room Attendants."

This will allow the Executive Housekeepers of the UAE to recognize the achievements of their front-line staff. We are looking forward to receiving many nominations."

Jamal Lootah, President of MEFMA says: "The cleaning industry has always been a fundamental part of facilities management, not only due to the impact on the health of the people working within that facility, but also ensuring those facilities are a safer and aesthetically pleasing environment to work within. Standards within the sector are constantly increasing, with cleaning services becoming even more technical and specialist - not just in the delivery, but also in the management of these services. So for MEFMA, the Clean Middle East Pulire Show is the perfect platform to promote our members value and expertise in the cleaning services sector."