Loyalty Customer Inc

Industry Classifications - NAICS

• » Marketing Research and Public Opinion Polling

• » Telephone Call Centers

• » Professional and Management Development Training

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Marketing Research and Public Opinion Polling

NAICS # 54191 | This industry comprises establishments primarily engaged in systematically gathering, recording, tabulating, and presenting marketing and public opinion data. Providing research and analysis in economics, sociology, and related fields--are classified in Industry 541720, Research and Development in the Social Sciences and Humanities; and Providing advice and counsel on marketing strategies--are classified in U.S. Industry 541613, Marketing Consulting Services.

Telephone Call Centers

NAICS # 56142 | This industry comprises (1) establishments primarily engaged in answering telephone calls and relaying messages to clients and (2) establishments primarily engaged in providing telemarketing services on a contract or fee basis for others, such as promoting clients' products or services by telephone; taking orders for clients by telephone; and soliciting contributions or providing information for clients by telephone. Telemarketing establishments never own the product or provide the service that they are representing and generally can originate and/or receive calls for others. Providing paging and beeper transmission services--are classified in Industry 51721, Wireless Telecommunications Carriers (except Satellite); Organizing and conducting fundraising campaigns on a contract or fee basis, that may include telephone solicitation services--are classified in Industry 56149, Other Business Support Services; and Gathering, recording, tabulating, and presenting marketing and public opinion data, that may include telephone canvassing services--are classified in Industry 541910, Marketing Research and Public Opinion Polling.

Professional and Management Development Training

NAICS # 61143 | This industry comprises establishments primarily engaged in offering an array of short duration courses and seminars for management and professional development. Training for career development may be provided directly to individuals or through employers' training programs; and courses may be customized or modified to meet the special needs of customers. Instruction may be provided in diverse settings, such as the establishment's or client's training facilities, educational institutions, the workplace, or the home, and through correspondence, television, Internet, or other means. Advising clients on human resource and training issues without providing the training-- are classified in U.S. Industry 541612, Human Resources and Executive Search Consulting Services; and Offering academic degrees (e.g., baccalaureate, graduate level)--are classified in Industry 611310, Colleges, Universities and Professional Schools.

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