SAKSHI ADVERTISING

Air Transportation

NAICS #481 | Industries in the Air Transportation subsector provide air transportation of passengers and/or cargo using aircraft, such as airplanes and helicopters. The subsector distinguishes scheduled from nonscheduled air transportation. Scheduled air carriers fly regular routes on regular schedules and operate even if flights are only partially loaded. Nonscheduled carriers often operate during nonpeak time slots at busy airports. These establishments have more flexibility with respect to choice of airport, hours of operation, load factors, and similar operational characteristics. Nonscheduled carriers provide chartered air transportation of passengers, cargo, or specialty flying services. Specialty flying services establishments use general-purpose aircraft to provide a variety of specialized flying services.

Scenic and sightseeing air transportation and air courier services are not included in this subsector but are included in Subsector 487, Scenic and Sightseeing Transportation and in Subsector 492, Couriers and Messengers. Although these activities may use aircraft, they are different from the activities included in air transportation. Air sightseeing does not usually involve place-to-place transportation; the passenger's flight (e.g., balloon ride, aerial sightseeing) typically starts and ends at the same location. Courier services (individual package or cargo delivery) include more than air transportation; road transportation is usually required to deliver the cargo to the intended recipient.

Advertising Agencies

NAICS #54181 | This industry comprises establishments primarily engaged in creating advertising campaigns and placing such advertising in periodicals, newspapers, radio and television, or other media. These establishments are organized to provide a full range of services (i.e., through in-house capabilities or subcontracting), including advice, creative services, account management, production of advertising material, media planning, and buying (i.e., placing advertising). Purchasing advertising space from media outlets and reselling it directly to advertising agencies or individual companies--are classified in Industry 541830, Media Buying Agencies; Conceptualizing and producing artwork or graphic designs without providing other advertising agency services--are classified in Industry 541430, Graphic Design Services; Creating direct mail advertising campaigns--are classified in Industry 541860, Direct Mail Advertising; Providing marketing consulting services--are classified in U.S. Industry 541613, Marketing Consulting Services; and Selling media time or space for media owners as independent representatives--are classified in Industry 541840, Media Representatives.

Advertising Material Distribution Services

NAICS #54187 | This industry comprises establishments primarily engaged in the direct distribution or delivery of advertisements (e.g., circulars, coupons, handbills) or samples. Establishments in this industry use methods, such as delivering advertisements or samples door-to-door, placing flyers or coupons on car windshields in parking lots, or handing out samples in retail stores. Creating and designing advertising campaigns for the purpose of distributing advertising materials or samples through the mail--are classified in Industry 541860, Direct Mail Advertising; Publishing newspapers or operating television stations or on-line information services--are classified in Sector 51, Information; and Distributing advertising specialties (e.g., key chains, magnets, or pens with customized messages imprinted) to clients who wish to use such materials for promotional purposes--are classified in Industry 541890, Other Services Related to Advertising.