Gift, Novelty, and Souvenir Stores

Gift, Novelty, and Souvenir Stores (NAICS #45322)

This industry comprises establishments primarily engaged in retailing new gifts, novelty merchandise, souvenirs, greeting cards, seasonal and holiday decorations, and curios. Retailing gifts and novelties via electronic home shopping, mail-order, or direct sale--are classified in Subsector 454, Nonstore Retailers; Retailing stationery--are classified in Industry 453210, Office Supplies and Stationery Stores; and Retailing used curios and novelties--are classified in Industry 453310, Used Merchandise Stores.