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User Demographics
Country Delivery Information (Top 50)
The below ranking is based on 141,564,578 impressions on AME Info. Due to the many corporate access points used in the region a large number of impressions appear to come from the US and the UK. Many of these users are in fact from companies based in countries in the Middle East accessing the Internet via their corporate network in other countries.
Source: 24/7 Real Media Open AdStream (Sat Mar 4 2006 10:00:21 GMT)
The below ranking is based on 141,564,578 impressions on AME Info. Due to the many corporate access points used in the region a large number of impressions appear to come from the US and the UK. Many of these users are in fact from companies based in countries in the Middle East accessing the Internet via their corporate network in other countries.
Source: 24/7 Real Media Open AdStream (Sat Mar 4 2006 10:00:21 GMT)
| No. | Country | % of Total |
|---|---|---|
| 1 | United Arab Emirates | 27.05% |
| 2 | United States Of America | 12.73% |
| 3 | Great Britain (UK) | 7.24% |
| 4 | Saudi Arabia | 6.95% |
| 5 | India | 3.39% |
| 6 | Egypt | 2.92% |
| 7 | Canada | 2.84% |
| 8 | Unresolved | 2.46% |
| 9 | Kuwait | 2.40% |
| 10 | Germany | 2.13% |
| 11 | Bahrain | 1.38% |
| 12 | France | 1.39% |
| 13 | Australia | 1.28% |
| 14 | IP | 1.19% |
| 15 | Jordan | 1.19% |
| 16 | Oman | 0.97% |
| 17 | Malaysia | 0.92% |
| 18 | Singapore | 0.90% |
| 19 | China | 0.86% |
| 20 | Israel | 0.84% |
| 21 | Italy | 0.84% |
| 22 | Spain | 0.82% |
| 23 | Lebanon | 0.80% |
| 24 | Iran | 0.80% |
| 25 | Netherlands | 0.79% |
| 26 | Philippines | 0.77% |
| 27 | Turkey | 0.71% |
| 28 | Qatar | 0.69% |
| 29 | Pakistan | 0.69% |
| 30 | Iceland | 0.61% |
| 31 | Hong Kong | 0.60% |
| 32 | Switzerland | 0.58% |
| 33 | Syria | 0.52% |
| 34 | Belgium | 0.44% |
| 35 | South Africa | 0.42% |
| 36 | Sweden | 0.41% |
| 37 | Japan | 0.38% |
| 38 | Morocco | 0.38% |
| 39 | Korea (South) | 0.32% |
| 40 | Russian Federation | 0.30% |
| 41 | Ireland | 0.27% |
| 42 | Taiwan | 0.27% |
| 43 | Thailand | 0.26% |
| 44 | Greece | 0.26% |
| 45 | Austria | 0.22% |
| 46 | Nigeria | 0.22% |
| 47 | Romania | 0.21% |
| 48 | Cyprus | 0.21% |
| 49 | Finland | 0.20% |
| 50 | New Zealand (Aotearoa) | 0.19% |
| OTHER | 4.42% | |
| Total | 99.93% |
User Profile
The profile of the AME Info user is aged 36 with an average annual household income of $74,900. Executive, senior management, marketing, sales, professional/management - working in a broad range of industry sectors, notably media, internet, PR, professional services, IT, Finance & manufacturing.The following demographics are compiled based on a survey conducted by Fusion Communications Ltd, UK in February 2006 or as otherwise advised below.
A total of 968 completed questionnaires were used in this analysis.
| Language preference | Percentage |
| English | 86 % |
| Arabic | 14 % |
» Above split is based on 24/7 Real Media reports
| Company Size | Percentage |
| Under 10 employees | 24 % |
| 10 - 99 employees | 37 % |
| 100 - 499 employees | 18 % |
| 500 - 999 employees | 8 % |
| 1,000 - 9,999 employees | 9 % |
| 10,000+ employees | 4 % |
| Gender | Percentage |
| Male | 78 % |
| Female | 22 % |
» Above split is based on registered users
| Age | Percentage |
| 18 - 24 | 7 % |
| 25 - 34 | 42 % |
| 35 - 44 | 31 % |
| 45 - 54 | 16 % |
| 55 - 59 | 4 % |
| 65 or over | 0.4 % |
| Prefer not to say | 0.4 % |
» Average age = 36 years 3 months
| Household Income | Percentage |
| Under $40,000 | 18 % |
| $40,000 - $59,999 | 20 % |
| $60,000 - $79,999 | 12 % |
| $80,000 - $99,999 | 8 % |
| $100,000 - $119,999 | 7 % |
| $120,000 - $139,999 | 4 % |
| $140,000 - $159,999 | 2 % |
| $160,000 or more | 6 % |
| Prefer not to say | 23 % |
» Average household income = $74,900
| Business Sector | Percentage |
| Media, Internet PR | 20 % |
| Information Technology | 10 % |
| Banking and Finance | 8 % |
| Professional Services | 7 % |
| Manufacturing | 6 % |
| Tourism | 5 % |
| Telecommunications | 5 % |
| Construction | 5 % |
| Retail | 4 % |
| Transport | 3 % |
| Oil and Gas | 3 % |
| Government | 2 % |
| Education | 2 % |
| Power and Water | 1 % |
| Petrochemicals | 0.3 % |
| Defence | 0.1 % |
| Other | 20 % |
» Including: automotive, aviation, advertising/marketing, architecture, consulting, event management, export/trading, FMCG, film, food, healthcare, hospitality, interior design, leisure/hotels, marine, pharmaceutical, property/real estate, recruitment, travel & TV
| Designation | Percentage |
| Executive/Senior Management | 31 % |
| Sales/Marketing/Advertising | 23 % |
| Professional/Managerial | 20 % |
| Technical/Engineering | 5 % |
| Accounting/Finance | 4 % |
| Administrative | 4 % |
| Writer/Journalist | 3 % |
| Customer Service/Support | 1 % |
| Other | 8 % |
» Including: Airline Pilot, Architect, Buyer, Deputy Head of Mission, Interior Decorator, IT Manager, Lawyer, Logistics, PR Manager, Physician, Property Manager, Teacher, TV Producer & Traffic Control
Bandwidth Delivery Information
The breakdown of bandwidth is based on 141,564,578 impressions, 52.85% of which were un-detectable. The balance shows that 1/3 of the users on AME Info connect using dial-up/ISDN and 2/3 connect using Cable/DSL or LAN.
Source: 24/7 Real Media Open AdStream (Sat Mar 4 2006 10:00:21 GMT)
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