Workshop on Content Management in the GCC

DUC Consulting International (ww.duconsulting.com) and init (www.init.info) jointly offers a 2 days intensive workshop that lets you gain insight into different aspects of content management for government entities. We want you to explore the steps to a successful online presence from analysis to strategy, from content development to implementation and operation.

On the successful completion of the course, delegates will:

- have established a clear understanding of a content management concept.

- have gained insight into procedures, innovative tools and strategies to promote content effectively.

- have understood the roles and skills of editorial team members in a well organized editorial office.

Top 5 Business Benefits:

1. Promote your institutional achievements and leverage public eServices with effective contents on your website.

2. Bringing life to your website with up-to-date contents and engage your audience.

3. Learn how to develop an effective online communication strategy for your government website.

4. Discover the variety of content management goals, tools and procedures in order to guarantee state-of-the-art online communication.

5. Gain insight into the management of an editorial office and how the setup and workflows support your content production.

Bottom line questions:

1. How to address key challenges like content ownership, editorial workflow, content editing and managing customer feedback?

2. Who is and who should be responsible for content management in your organization?

3. How to establish a process centric in-house editorial office to manage your website contents?

4. Who is editing bilingual high quality contents for your website?

5. How to take an advantage of valuable customer feedback?

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