Fifty One East and Sony Introduce first 35mm Full-frame Handycam

The Handycam will be available at all Fifty One East outlets located in Al Maha centre, City Centre Doha and Lagoona Mall in addition to all Virgin Megastores at Villaggio and Landmark malls.

With a resolution of 24.3 effective megapixels, the Sony-developed Exmor CMOS sensor inside the NEX-VG900E is around 40 times larger than the equivalent in ordinary consumer camcorders.

It is also more than twice the size of the APS-C sized sensor found in other interchangeable lens Handycam models.

The sensor also allows the NEX-VG900E to shoot full-frame 24.0 effective megapixel still photos, with all the quality of a pro-class DSLR camera. Still images can be shot in RAW format for total post-processing freedom.

Beautiful, film-like results can be achieved by shooting video in 25p/24p progressive mode, with Cinema Tone Gamma and Cinema Tone Colour offering precise control over cinematic colour grading effects. AVCHD version 2.0 standard 50p recording is additionally supported, maximising the range of creative options for movie-makers to explore. A choice of new Picture Effect modes provide even greater flexibility, enabling easy creation of artistic 'in-camera' treatments for shooting HD video or stills.

A 'seesaw' lever that allows smooth, polished zoom control further enhances video shooting. The lever adjusts optical zoom when using compatible E-mount lenses that feature built-in zoom drive and controls electronic zoom when using the camcorder with fixed focal lenses for impressive creative results.

As an extra refinement, the NEX-VG900E switches automatically from full-frame operation to APS-C mode when an E-mount or A-mount DT lens is attached. This allows users to get the most out of their collection of DT lenses that are optimised for cameras with a smaller APS-C image sensor.

The camcorder also comes supplied with the LA-EA3 adaptor that lets photographers use full-frame A-mount DSLR lenses at their designated focal length. Serious videographers will welcome the detail-packed XGA OLED Tru-Finder that offers high-contrast image monitoring with superbly natural colour rendition. An adjustable XtraFine touch-panel LCD monitor with Sony's unique technology for high contrast images with rich, deep blacks complements the Tru-Finder.

High-quality audio is a crucial part of the HD video experience with the NEX-VG900E. A unique Quad Capsule Spatial Array Microphone features four omnidirectional capsules that can be switched for stereo or 5.1ch surround recording. Recording levels are adjustable, with accurate visual confirmation provided by an audio level meter on the LCD display. There's also a headphone jack for direct monitoring of sounds being recorded.

The new Multi Interface Shoe provides compatibility with accessories including the optional XLR adaptor kit that adds a high-quality mono shotgun microphone and pro-standard XLR connections.