Flydubai touches down in Maldives
- United Arab Emirates: Monday, January 21 - 2013 at 14:49
- PRESS RELEASE
Flydubai has inaugurated services to its latest destination - Malé, the capital of the Maldives.
Ahmed Adheeb Abdul Ghafoor, Minister of Tourism, Arts and Culture, said: "The start of Flydubai's flights open our wonderful nation to a wider number of tourists, while also offering affordable fares to Dubai for our residents. Through this regular service, we look forward to welcoming travellers from a wider range of destinations and continuing to develop our tourism appeal."
Speaking at yesterday's press conference, Flydubai's CEO, Ghaith Al Ghaith, said: "Launching flights to Malé is a great start to the year as we introduce our affordable fares and innovative onboard services to a new market. I am confident that the Maldives will prove attractive to passengers from across our network, particularly those in the GCC and CIS regions who can transit easily through Dubai's aviation hub."
Furthering its commitment to enhancing passenger experience, Flydubai has become the first airline to offer daily updated digital newspapers through its In-Flight Entertainment (IFE) system. The eReader platform provides access to 45 newspapers in seven languages from across the globe in pdf format.
Patrick Préfontaine, President of DTI Solutions, the airline industry's leading provider of in-flight digital reading software which supplied Flydubai's eReader, said: "We're delighted to have helped Flydubai achieve this historic project. We truly believe that eReader solutions are strategic for airlines to provide their passengers with relevant and engaging content, while benefiting from the noted advantages of digital content such as weight and cost reductions, compared to paper-based media onboard."
Meanwhile, joining Flydubai in the Maldives were representatives from Boeing, who delivered the airline's latest 737-800 aircraft in December 2012.
"We are extremely proud of our partnership with Flydubai and their confidence in the Boeing 737. Thanks to its unparalleled operating efficiencies and unique Boeing Sky Interior cabin environment, the 737 is an important enabler of Flydubai's business model, which is based on affordable fares and a superior onboard experience," said Kent Craver, Regional Director for Passenger Satisfaction and Revenue, Boeing Commercial Airplanes. "It is the confidence that Flydubai and other airlines around the world have in this airplane that made 2012 a record year for the 737 programme which accumulated 1,124 net orders, the most any Boeing model has had in a single year. We look forward to continuing our relationship with Flydubai as it rapidly expands its fleet and its network."
Flydubai now flies five times a week to the Maldives, a nation consisting of twenty-six atolls and 1,190 coral islands. The country is particularly popular with tourists from Russia, CIS and the GCC, who are attracted by the lush white sandy beaches, serene turquoise lagoons and richly colourful coral reefs that are renowned the world over for their bio-diversity and radiant flora and fauna.
Gerald Lawless, President and CEO of Jumeirah Group, said: "We congratulate the Flydubai team on opening up the new route to the Maldives. This will allow many more people to experience the exotic beauty of this remarkable nation, where we are proud to run two of the most beautiful luxury hotels: Jumeirah Vittaveli and Jumeirah Dhevanafushi. We also appreciate the significant contribution Flydubai makes to the growth of tourism in Dubai and the region."
Flydubai's network now spans more than 50 destinations in 32 countries across the Middle East, Africa, Indian Subcontinent, Asia, the CIS and Central & Eastern Europe.
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