Gemalto and Orange make back-up of mobile content available to all in Jordan
- Jordan: Wednesday, November 14 - 2012 at 09:08
- PRESS RELEASE
Gemalto, the world leader in digital security, announces that Orange Jordan has rolled out its LinqUs Cloud Backup solution to offer mobile content back-up to all of its three million subscribers. The solution, compliant with the entire handset base, is a first-of-its-kind in the country.
This new service will allow Orange Jordan to increase customer retention by keeping end user's data safe and by providing continuity of service. It will also significantly reduce the revenue loss linked to mobile service interruption. Gemalto estimates that 5 to 10 percent1 of subscribers worldwide lose their handset each year, and can take up to three months to retrieve their complete phonebook content, leading to a direct and significant revenue leakage.
"Our strategy is to always offer the ultimate service to all our customers, whatever their phone and their subscription, prepaid or postpaid," said Mr Wasfi Safadi, Deputy Chief Marketing and Communication Officer, Orange Jordan. "Gemalto's LinqUs Cloud Backup has been designed with end-user convenience in mind, and its "just one click" feature significantly boosts adoption and customer satisfaction."
"Orange Jordan is a pioneer in the country with a unique integrated offer that provides mobile, fixed line and broadband Internet, and our LinqUs Cloud Backup solution brings an additional stepping stone in their innovation process," added Jean-François Schreiber, Senior Vice President of Mobile Software & Services at Gemalto. "It's a new landmark in our longstanding relationship, building on the successful partnership we forged from Orange Jordan's 3G service launch beginning of 2010."
LinqUs Cloud Backup has already been rolled out by close to 100 operators in the world, and 116 million end-users protect their personal data through this solution.
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