Godrej Locking Solutions and Systems in a major expansion mode in Oman

In a bid to strengthen its footprint and expand distribution, the Indian major has appointed Mohsin Haider Darwis (MHD), Oman's leading business group with over seven decades of operations across diversified activities, as its sole distributor of innovative and high performance locking solutions and architectural hardware products. The partnership is expected to give Godrej Locking Solutions and Systems, access to over 350 retailers across the country. This was announced in a retailers' summit held in Oman yesterday.

Godrej Locking Solutions and Systems, known for five strengths of superior security solutions, will offer its portfolio of products and services through MHD's retail network. The company will provide products such as Main door locks, Door handle locks, Door knob locks, Electronic locks, Hotel Card locks, ranging across all 5 strengths of security, Door Accessories and other Architectural Hardware applications, including Customized locking solutions for B2B customers, Master key & Common key systems. More importantly, Godrej Locking Solutions and Systems will also provide security consultancy services targeted at several key sectors such as hospitality, healthcare, defence, power, telecom and infrastructure

Said Mr. Prasad Sane, Head International Business of Godrej Locking Solutions and Systems, "Modernisation and growth in the region has made security a lifestyle need rather than a need based on just safety. And lifestyle needs can only be served by a creative use of technology and an understanding of changing lifestyles. Mohsin Haider Darwis will provide us with a great reach and network for our products and services and also help in selling several pathbreaking concepts in security. We are sitting on the brink of a major shift in lifestyle trends that these products will bring about."

Through MHD's strong retail network, Godrej Locking Solutions and Systems is looking forward to grow their business to $1m in next 3 years. The company has plans to reach out to 200 retailers in the next three years.

Said Mr. Francis Edwin, Director - Electronic, Electrical & Hardware Business, MHD LLC; "Partnering with Godrej Locking Solutions and Systems matches with our philosophy of continued development, and providing innovative and high performance products that satisfy the modern day needs of the customer. Our retail network and Godrej Locking Solutions & Systems' products and services make for a win-win situation for both of us. The partnership is geared up for a better future."

The association with Mohsin Haider Darwis will help Godrej Locking Solutions and Systems in building brand visibility and capturing a large chunk of market space in Oman. Monday's event saw the two partners come together to build a new founded association, that was also witnessed by some of the leading dealers of the region.

"In three years, we wish to grow the business three times it's current size," added Mr. Sane of Godrej Locking Solutions and Systems.