Grey signs with Ferrero
- United Arab Emirates: Monday, February 25 - 2013 at 15:21
- PRESS RELEASE
Leading communications agency Grey Group have kicked off 2013 with a big bang having been newly appointed by Ferrero, one of the largest manufacturers of chocolates and confectionaries in the world.
"We have great expectations in this partnership that should foster Kinder and Ferrero presence and success in the MENA region. I would like to take this opportunity to congratulate the Grey team on their commitment and we look forward to working with them," said Giovanni Martini, Vice President Marketing, Ferrero MEA.
Effective immediately, Grey Dubai will be collaborating with Ferrero's team in supporting the strategy and will have full responsibility on developing creative, consumer promotions, brand activations in addition to the digital and social media platforms, for both Ferrero brands.
Nadim Khoury, Chief Operating Officer made the following comment: "Speaking on behalf of the Grey Dubai team, we are excited to have won this particular piece of business and look forward to developing a solid partnership with the Ferrero team."
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