Grey won the competitive pitch for Ferrero's full Kinder line (Kinder Chocolate, Kinder Joy, Kinder Country, Kinder Bueno, Kinder Schoko-Bons) and Pralines range (Ferrero Rocher and Raffaello).
"We have great expectations in this partnership that should foster Kinder and Ferrero presence and success in the MENA region. I would like to take this opportunity to congratulate the Grey team on their commitment and we look forward to working with them," said Giovanni Martini, Vice President Marketing, Ferrero MEA.
Effective immediately, Grey Dubai will be collaborating with Ferrero's team in supporting the strategy and will have full responsibility on developing creative, consumer promotions, brand activations in addition to the digital and social media platforms, for both Ferrero brands.
Nadim Khoury, Chief Operating Officer made the following comment: "Speaking on behalf of the Grey Dubai team, we are excited to have won this particular piece of business and look forward to developing a solid partnership with the Ferrero team."
Browse
related articles
Grey signs with Ferrero
- United Arab Emirates: Monday, February 25 - 2013 at 15:21
- PRESS RELEASE
Related content
Leading communications agency Grey Group have kicked off 2013 with a big bang having been newly appointed by Ferrero, one of the largest manufacturers of chocolates and confectionaries in the world.
Article Options
Log in to request more information from Grey Worldwide
Posted by Nadeen El AjouMonday, February 25 - 2013 at 15:21 UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of AME Info FZ LLC / 4C.
Notes and Media Contacts »
Disclaimer »
Articles in this section are primarily provided directly by the companies appearing or PR agencies which are solely responsible for the content. The companies concerned may use the above content on their respective web sites provided they link back to http://www.ameinfo.com
Any opinions, advice, statements, offers or other information expressed in this section of the AMEinfo.com Web site are those of the authors and do not necessarily reflect the views of AME Info FZ LLC / 4C. AME Info FZ LLC / 4C is not responsible or liable for the content, accuracy or reliability of any material, advice, opinion or statement in this section of the AMEinfo.com Web site.
For details about submitting your stories, please read the guide - all content published is subject to our terms and conditions
