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Hyundai says Schreyer to take charge of group car design

  • South Korea: Monday, January 14 - 2013 at 04:25

South Korean carmaker Hyundai has announced German designer Peter Schreyer, known as the creative brain behind the Audi TT, will oversee both Kia and Hyundai's designs as the group needs "to more clearly set up each automaker's own, unique brand colour," Reuters has reported. Schreyer was named only three weeks ago a president at Kia, the first foreigner to hold the post. He was promoted from chief design officer and executive vice president at Kia. Schreyer's new appointments coincide with Hyundai Motor's efforts to move upmarket and boost margins.

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