Launching Bluering SME Credit Management Solution

Fares Kobeissi, Bluering's Chairman, stated, "Expanding SME lending in banks is associated with high credit and operational risk; we created an SME solution that allows banks to increase financing while keeping their risk controlled. The benefits are extended to banks targeting SMEs as well as SMEs seeking access to greater financing."

SMEs are increasingly becoming a priority in the MENA region, as they form a major driver for today's developing economies.

Financing SMEs by banks will contribute to the economic development in emerging markets.

Bluering's proactive initiative to develop an SME solution for banks came after identifying the need for helping banks accommodate to the increasing SME portfolio, in terms of the huge number of enterprises, as well as optimize their pre-lending decisions.

Bluering SME Credit Management Solution can be tailor-made to serve the bank's requirements, thus empowering entrepreneurship and fostering economic growth.

The SME Credit Solution is the third innovative featured product by Bluering, coming after the success of the two previously launched products: Bluering Corporate Credit and Bluering Retail Credit.