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LG award its consumers through social networks with a successful campaign

  • United Arab Emirates: Thursday, December 06 - 2012 at 13:36
  • PRESS RELEASE

LG has recently engaged with its UAE and Qatari fans by inviting them to participate in its quiz contest that is part of their social media campaign. To ensure that everyone has an equal chance of winning the amazing prizes, LG ran the quiz contest on its Gulf Facebook page for a period of two months.

The First month questionnaire focused on the Steam Technology whereas the second month questionnaire concentrated on LG's Door-in-Door Refrigerator.

The campaign that was promoted through the Google network and Facebook banners was a success harnessing more than 20,000 fans and 2,200 registrations for the contest. Social reach of more than 2 million unique users, delivered 40 million impressions on Google Network and Facebook.

Participants competed for the chance to win amazing prizes from LG. In the LG Steam Technology Quiz winners received a 12KG 6 Motion LG Steam Washing Machine as the first prize and 9KG front Load Washing Machine as the second prize and a Steam Kompressor Vacuum Cleaner as the 3rd prize. The winners were Ms. Hannah Ms. Bismillah and Ms. Manju.

In the LG Door-in-Door Refrigerator Quiz Competition, five winners were contemplated with LG Gift Vouchers worth AED 1,000. The winners were Miss. Sowmya, Miss. Bushra, Miss. Sidra, Mr. Inderjeet and Mr. Ahmed.
 
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