How to use your LinkedIn profile more effectively

  • Middle East: Wednesday, January 23 - 2013 at 10:22

Professional social networking allows both active jobseekers and passive candidates to promote their capabilities to a wide audience - everyone. LinkedIn users can connect with past and present colleagues, growing a network and optimising the chances of being hired through referrals.

  1. Build your network before you need it

  2. Having a strong network is essential. It represents those you know and trust, and you can utilise it for recommendations and ask for introductions into a job or opportunity that you are interested in. No matter how the economy or your career is doing, having a strong network is a good form of job security. Don't wait until times are tough to nurture your network.

  3. Ensure your profile is complete and up-to-date

  4. Your LinkedIn profile is your chance to showcase your skills and talents and help the right people and opportunities find their way to you. As your professional representation online, you can set it to be discoverable through the millions of searches on leading search engines and on LinkedIn. Members with complete profiles are 40 times more likely to receive opportunities through LinkedIn.

  5. Get LinkedIn recommendations from your colleagues or previous managers

  6. A strong recommendation from those who have worked with you highlights your strengths and shows that you were a valued employee. Actively reach out to your past managers and work colleagues to get recommendations from them.

  7. Get the word out

  8. Tell your network that you're looking for a new job. Use your LinkedIn "status update" and let those in your network know you are now looking for a new position.

  9. Check if a company is hiring

  10. Use the 'follow' company feature to follow companies that you are interested in seeking a position and check if they are hiring.

  11. Get straight to the person that is hiring

  12. LinkedIn's job search engine allows you to search for any kind of job you want and lets you see the individual doing the hiring. Find people you have in common and if suitable ask them to introduce you. Another way to find companies that you have ties to is by looking at the "Companies in Your Network" section on LinkedIn's Job Search page. LinkedIn allows you to save your searches to keep a record of careers and people that interest you.

  13. Demonstrate your Expertise on LinkedIn Answers

  14. LinkedIn Answers is one of the best places on the web to share business knowledge. You can ask and answer questions on specific subject matter. By demonstrating your expertise on LinkedIn you earn recognition that helps you build your credibility and the more points of expertise you gain, the higher you appear on lists of experts.

  15. Use the JobsInsider Toolbar

  16. Once installed, the JobsInsider toolbar integrates into your web browser, so when you are viewing a job listing on an external job site, you can automatically see your inside connections at that company.


For general advice about using social media as a jobseeker, take a look at what Bayt.com has to say.
Your LinkedIn profile is your chance to showcase your skills and talents
Your LinkedIn profile is your chance to showcase your skills and talents
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