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MAF Fashion to introduce Hollister brand in Dubai
- United Arab Emirates: Wednesday, February 27 - 2013 at 02:09
Hollister, the American lifestyle brand by Abercrombie & Fitch Co, is to open its first store in Dubai in 2013, following a joint venture agreement with Majid Al Futtaim Fashion, Gulf News has reported. MAF Fashion, a subsidiary of MAF Ventures, said it is also working on another joint venture agreement to open the American clothing brand Abercrombie and Fitch's flagship store in 2014 for the first time in the Middle East. "For Hollister and hopefully soon for Abercrombie & Fitch, Majid Al Futtaim Fashion will oversee the targeted rollout of the brands' lifestyle concepts within the UAE, bringing the company's brands to the Middle East for the first time," said Asil Attar, CEO of MAF Fashion.
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